C ONFIDENTIAL

CONFIDENTIAL

July 2007

3COM and LineSider bring OverDrive

toManaged Service Providers

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CONFIDENTIAL

LineSider and 3COM

Who is LineSider?

LineSider is an industry leading provider of IP service management software. Our systems enable new revenue for service providers while significantly reducing the cost and complexity of networks for enterprises. Who is 3COM?

3COM is a leading provider of secure, converged voice and data networking solutions that reduce network complexity and cost for businesses of all sizes.

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CONFIDENTIAL

Our Business Value for MSPs Revenue Generation

– Launch managed service products with minimal operational personnel and infrastructure.

– Quickly create “sticky services” with our unique network policy management engine.

– Highly flexible architecture simplifies the roll-out of innovative and high-value managed services

– Optional deployment using a SaaS model

Profitability– Managed service market is 13 billion today with a 24% CAGR*

– Fully automated control and management is capable of driving operating margins in excess of 60% (industry average is 40%-45%)*

– Able to support more revenue per operational headcount

– Reduce churn through automated customization of services (business policies)

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CONFIDENTIAL

Element Management - It’s Time for a change

IT Business Challenges

– We have to connect 10 new sites to the network

– We have to converge our data, voice and video infrastructures to save costs…

– Can we do this with our current budget and staff?

Element management is now more complex

– Convergence

– Emerging Technologies

– Mobility

– Security

The IT Team

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CONFIDENTIAL

Managed Service Providers Focus On Solving These Problems For The Enterprise… But Face Many Challenges Themselves

The same technology management and control problems faced by the enterprise are now the challenge for the MSP’s. MSP’s need better tools and technologies to provide the scale needed to maintain margins and customer satisfaction.

“Connect our sales team to our CRM system across our 10 offices”


“Connect our two new sites to our existing network infrastructure”


“I would like to make some changes myself… do you provide any self-care portal?”


“I need to add 10 new users to my managed VOIP platform”


MSP

ACME Corp.

Widgets, Inc.

ABC, Inc.

Company X

Hold please while I jump to the command

line…

That is a manual change it may take

a while…

I’m sorry, our systems cannot do that at this time…

Our systems are busy right now this

may not be possible until tomorrow…

The provisioning system just can’t

do what we need…

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CONFIDENTIAL

3COM and LineSider Solve This Problem For MSPs









MSP

ACME Corp.

Widgets, Inc.

ABC, Inc.

Company X

Done…anything else I can help

with?

This will just take a

second…

No problem… here is our self care

portal…

I just added the new users…anything

else?

This new system is amazing!!

Our MSP platform reduces churn and overhead while increasing revenue and margin through the automation of service management for multiple customers.

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CONFIDENTIAL

For Managed Service Providers:

Provides the ability to graphically define business-level policy through administrative MSP portal.

Has a robust Policy Server that translates the business policy into specific CPE based services based on a persisted model of the customer’s communication infrastructure.

Uses a sophisticated network services repository and correlation engine to generate all configuration changes required to support requested services.

Has a provisioning engine that disseminates configs to appropriate devices across infrastructure.

Delivers real-time feedback on deployed services, available services and device status.

Maintains compliance through persisted policy-to-deployed service across the infrastructure for complete and comprehensive auditing and SOX compliance.

In addition to traditional device level status views, OverDrive has a unique top-down troubleshooting capability that looks at deployed policies, then the services supporting those policies and finally the devices hosting the services. This top-down approach provides faster problem identification and resolution.

Provides the MSP the ability to deliver a full featured customer self-service portal to customers.

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CONFIDENTIAL

How OverDrive deliver Top-Down Full Policy Control

With OverDrive a single Policy request is automatically translated into multiple services that are defined, disseminated and initiated across the network without any manual intervention, reducing internal overhead.

The original Policy request is persisted within the network model so deployed services and configurations are always in compliance. Additionally, real-time feedback and status relating to active policies and services are available at all times.

The updates are pushed out to the PEPs and devices across the network for all

routing, VPN and firewall services.

“Please allow my sales team to access the new

CRM server…”

OverDrivePolicy

Server & Repository

The Policy request gets created through the MSP or customer portal.

The Policy request is translated into distinct service requirements and

configuration updates

The Policy is defined by the customer.

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CONFIDENTIAL

OverDrive components

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CONFIDENTIAL

3COM OSN Ready Routers

Open Services Networking (OSN) routers provide unique investment protection

OSN provides enhanced reliability for network-based Services

Standards-based architecture eliminates need for costly add-ons.

Flexible Family of Interface Cards

Comprehensive Router Protocol Suite

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CONFIDENTIAL

Purchase options for OverDrive

A Software as a Service (SaaS) and service edge solution

– Offers quick start-up of services

– An optional buy-out provision over time

Purchase the complete OverDrive system platform

– OverDrive servers and software

– OverDrive edge devices as needed

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CONFIDENTIAL

Typical OverDrive Deployment Architecture…

OverDrive Customer Portal



MSP Administrative Portal

Appliances Provide Complete Routing, VPN and Firewall Services.

Enterprise Firewall

OverDrive PEP Appliances Can Be Deployed Behind Enterprise Firewall To Deliver Managed Services Such As VOIP or Application Access/Management Inside The Enterprise.

OverDrive Policy Server

Workflow Engine

Policy Repository

Service Correlation

EngineP

rovi

sio

nin

g E

ng

ine

API

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CONFIDENTIAL

OverDrive Integrates With Existing MSP Technologies…

Existing Element

Management System

Firewall

Router

VOIP





Existing Billing System

Existing Order System

Other OSS System

Workflow Engine

Policy Repository

Service Correlation

Engine

Pro

visi

on

ing

En

gin

e

API


Integration with existing element and network management systems eases internal system replacement, support and training costs.

Integration with existing OSS platforms helps the deliver and bill for services quickly and efficiently while reducing internal development costs.

Both customer and MSP portals are compatible with existing desktop technologies.

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CONFIDENTIAL

OverDrive Can Be Delivered To The MSP As A Software Service…


Workflow Engine

Policy Repository

Service Correlation

EngineP

rovi

sio

nin

g E

ng

ine

API

Linesider Server Farm

ACME Corp.


ABC, Inc.



OverDrive Policy Enforcement Point

Appliance

Much lower cost of entry into the technology reduces MSP required CAPEX.

Rapid setup and configuration time requires days not weeks or months… translates to revenue.

All maintenance and support provided through LineSider reduces MSP required OPEX.

Can be in-housed at a later time with no impact to service... Gives MSP needed flexibility.

KEY BENEFITS:

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CONFIDENTIAL

How MSPs make money with 3COM and LineSider

3COM’s converged service edge means low capex, rapid deployment and a wide array of service options

‘Sticky’ services reduce churn for existing and new customers via portal-based self-managed services and the ability to add new services over time

Provides a branded self-service portal for business users, enabling a tighter relationship between the MSP and their customer.

MSPs can enroll and activate customers quickly, driving early recognizable revenue.

Can be purchased as a software service hosted by LineSider allowing speedy time to market with minimal capital outlay.

3COM and LineSider provide MSPs with a fully integrated and converged suite of managed services for all classes of business customers

C ONFIDENTIAL

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