硕士学位论文厦门大学博硕士论文摘要库 · Huawei Company, Dong Mingzhu of...

学校编码：10384 分类号密级

学号：17620081151370 UDC

硕士学位论文

企业家超心智模式结构及动态演化

机制研究

A Study on the Structure of Entrepreneur Meta-Mental Model and Dynamic Evolution Mechanism

陈东旭

指导教师姓名：李卫东副教授

专业名称：企业管理

论文提交日期： 2 0 1 1 年 4 月

论文答辩时间： 2 0 1 1 年 5 月

学位授予日期： 2 0 1 1 年 6 月

答辩委员会主席：

评阅人：

2011 年 4 月

企业家超心智模式结构及动态演化机制研究

陈东旭

指导教师

李卫东副教授

厦门大学

厦门大学博硕士论文摘要库

厦门大学学位论文原创性声明

本人呈交的学位论文是本人在导师指导下，独立完成的研究成

果。本人在论文写作中参考其他个人或集体已经发表的研究成果，均

在文中以适当方式明确标明，并符合法律规范和《厦门大学研究生学

术活动规范（试行）》。

另外，该学位论文为（）课题（组）的研究成

果，获得（）课题（组）经费或实验室的资助，在

（）实验室完成。（请在以上括号内填写课题或课题组负责

人或实验室名称，未有此项声明内容的，可以不作特别声明。）

声明人（签名）：

年月日


厦门大学学位论文著作权使用声明

本人同意厦门大学根据《中华人民共和国学位条例暂行实施办

法》等规定保留和使用此学位论文，并向主管部门或其指定机构送交

学位论文（包括纸质版和电子版），允许学位论文进入厦门大学图书

馆及其数据库被查阅、借阅。本人同意厦门大学将学位论文加入全国

博士、硕士学位论文共建单位数据库进行检索，将学位论文的标题和

摘要汇编出版，采用影印、缩印或者其它方式合理复制学位论文。

本学位论文属于：

（）1.经厦门大学保密委员会审查核定的保密学位论文，于

年月日解密，解密后适用上述授权。

（）2.不保密，适用上述授权。

（请在以上相应括号内打“√”或填上相应内容。保密学位论文应是

已经厦门大学保密委员会审定过的学位论文，未经厦门大学保密委员

会审定的学位论文均为公开学位论文。此声明栏不填写的，默认为公

开学位论文，均适用上述授权。）

声明人（签名）：

年月日厦门大学博硕士论文摘要库

摘要

I

摘要

改革开放以来，随着中国经济的发展，中国涌现出一批成功的企业家。如

联想集团的柳传志、阿里巴巴的马云、海尔集团的张瑞敏、华为公司的任正

非、格力集团的董明珠等。然而，也有一些企业家在改革开放的浪潮中销声匿

迹，淡出商业舞台。在成功与失败并存的年代，外界环境的影响固然重要，但

是企业家因素特别是企业家心智因素显得更为重要。

企业家的成功与失败一直以来是管理学研究的一个重要课题。对于“为什

么有些企业家成功，有些企业家失败”这一问题，企业家精神论、企业家能力

论、愿景型领导理论以及企业家心智模式理论从不同视角进行了解释。企业家

精神论认为企业家成功是因为企业家具有冒险、创新、合作等精神；企业家能

力论认为企业家成功是因为企业家具备一系列能力；愿景型领导理论认为领导

的想法、价值观、认知模型、意志等因素会影响领导的愿景管理过程；企业家

心智模式理论认为企业家心智模式影响企业的战略决策。现有理论虽已认识到

企业家心智因素对企业家成功的影响，但未能系统地、全面地回答企业家心智

结构以及发展变化规律。为此，本研究致力于构建企业家超心智模式理论用以

描述企业家超心智模式结构和动态演化机制。

为了探究企业家超心智模式结构及其动态演化机制，本研究首先回顾了企

业家精神论、企业家能力论、愿景型领导理论和企业家心智模式理论，指出已

有研究的不足，以找到理论的空白点。其次，本研究阐述了构建企业家超心智

模式理论的必要性，解释为什么要提出企业家超心智模式理论。再次，本研究

综合哲学、心理学以及管理学等相关研究并结合本研究目的阐述情感、信念、

价值观、认知图式、情绪等企业家超心智模式五要素内涵。然后，基于企业家

超心智模式五要素的内涵，研究五要素之间的相互作用，阐述企业家超心智模


企业家超心智模式结构及其演化机制研究

II

式的结构。接下来，本研究考察了企业家超心智模式动态演化机制，分别提出

环境驱动的企业家超心智模式运动和情感驱动的企业家超心智模式自我运动两

种演化方式。后，本研究采用单案例研究方法，以日本企业家稻盛和夫为案

例研究对象，阐释和检验本研究所提理论。

关键词：超心智模式；动态演化；稻盛和夫


摘要

III

Abstract

Since reform and opening up, with China’s economic development, China has

emerged a group of successful entrepreneurs. For example, Lenovo founder Liu

Chuanzhi, Mayun of Alibaba, Zhang Ruimin of Haier Group, Ren Zhengfei of

Huawei Company, Dong Mingzhu of Gree Group. However, some entrepreneurs have

been faded out of the business in the wave of the country’s reform and opening up. In

the age of success and failure, though external environment factors are important,

entrepreneur’s factors especially entrepreneur’s mental factors appear more important.

Entrepreneurial success and failure have always been important issues in

management research. The Entrepreneurship Theory, the Entrepreneur Ability Theory,

the Visionary Leadership Theory and the Theory of Entrepreneur’s Mental Model

provided different answers to the question “Why some entrepreneurs succeed and

some not?” The Entrepreneurship theory assumes that entrepreneurs succeeded

because they have spirits of adventure, innovation and cooperation. The Entrepreneurs

Ability Theory assumes that entrepreneurs succeeded because they have many

abilities. The Visionary Leadership Theory assumes that some factors such as leader’s

ideas, values and cognition models would affect visionary management process. The

Theory of Entrepreneur’s Mental Model assumes that entrepreneur’s mental models

would affect the entrepreneur’s strategic decisions. Though many theories mentioned

that entrepreneur’s mental factors would have an influence on the entrepreneurial

success, they failed to systematically elaborate the structure of entrepreneur’s mental

and its development rules. Therefore, the research builds a theory of Entrepreneur’s

Meta-Mental Model to describe the structure of entrepreneur’s Meta-Mental Model

and its dynamic evolution process.



IV

In order to explore the structure of Entrepreneur’s Meta-Mental Model and its

dynamic evolution process, the research first reviews the Entrepreneurship Theory,

the Entrepreneur Ability Theory, the Visionary Leadership Theory and the Theory of

Entrepreneur’s Mental Model, then points out the insufficiency in the previous study.

Second, the research describes the necessities of constructing the theory of

Entrepreneur Meta-Mental Model and explains reasons for developing the theory of

Entrepreneur Meta-Mental Model. Third, the study integrates the studies on

Philosophy, Psychology, Management and the purpose of this research to elaborate

connotations of five elements of the Entrepreneur Meta-Mental Model, including

feeling, belief, value, schema and emotion. The research then expounds the

interactions of the five elements and the static structure of Entrepreneur Meta-Mental

Model. Next, the research examines the dynamic evolution of the Entrepreneur Meta-

Mental Model: Environmental-Driven of Entrepreneur Meta-Mental Model evolution

and Feeling-Driven of Entrepreneur Meta-Mental Model evolution. Finally, the

research uses the single case study method and chooses Inamori Kazuo as case study

to interpret and test the theory model.

Key Words: Meta-Mental Model; Dynamic Evolution; Inamori Kazuo.


目录

I

目录

第 1 章绪论 ........................................................................................................... 1

1.1 选题背景......................................................................................................... 1

1.1.1 现实背景 ................................................................................................. 1

1.1.2 理论背景 ................................................................................................. 2

1.2 研究目的......................................................................................................... 4

1.3 研究意义......................................................................................................... 4

1.3.1 理论意义 ................................................................................................. 5

1.3.2 现实意义 ................................................................................................. 5

1.4 研究内容......................................................................................................... 5

1.5 研究方法......................................................................................................... 6

1.6 技术路线图..................................................................................................... 6

1.7 创新点说明..................................................................................................... 8

第 2 章文献综述.................................................................................................. 9

2.1 企业家精神论................................................................................................. 9

2.1.1 国外研究 .................................................................................................. 9

2.1.2 国内研究 .................................................................................................. 9

2.2 企业家能力论............................................................................................... 11

2.2.1 国外研究 ............................................................................................... 11

2.2.2 国内研究 ............................................................................................... 12

2.3 愿景型领导理论........................................................................................... 13

2.3.1 国外研究 ............................................................................................... 13

2.3.2 国内研究 ............................................................................................... 15

2.4 企业家心智模式理论 ................................................................................... 16

2.4.1 国外研究 ............................................................................................... 16



II

2.4.2 国内研究 ............................................................................................... 19

2.5 述评 .............................................................................................................. 20

第 3 章企业家超心智模式结构 .................................................................... 22

3.1 为什么要构建企业家超心智模式理论 ........................................................ 22

3.2 五要素内涵................................................................................................... 27

3.2.1 信念 ....................................................................................................... 27

3.2.2 价值观 ................................................................................................... 29

3.2.3 认知图式 ............................................................................................... 31

3.2.4 情绪 ....................................................................................................... 32

3.2.5 情感 ....................................................................................................... 33

3.2.6 小结 ....................................................................................................... 35

3.3 企业家超心智模式的结构 ........................................................................... 35

3.3.1 情感和信念............................................................................................ 36

3.3.2 信念和价值观........................................................................................ 36

3.3.3 情感、信念和价值观 ............................................................................ 37

3.3.4 信念、价值观与认知图式 .................................................................... 37

3.3.5 认知图式与情绪.................................................................................... 38

3.3.6 小结 ....................................................................................................... 39

第 4 章企业家超心智模式动态演化 ........................................................... 41

4.1 基于外界环境的运动 ................................................................................... 41

4.2 基于情感的自我运动 ................................................................................... 45

4.2.1 情感的层次性........................................................................................ 45

4.2.2 情感的二向运动.................................................................................... 47

4.2.3 企业家超心智模式自我运动 ................................................................ 49

4.3 企业家超心智模式动态演化的特点 ........................................................... 52

第 5 章案例研究................................................................................................ 54

5.1 研究方法....................................................................................................... 54


目录

III

5.2 理论缺口....................................................................................................... 55

5.3 研究问题....................................................................................................... 56

5.4 案例选择....................................................................................................... 57

5.5 数据来源....................................................................................................... 59

5.6 数据分析....................................................................................................... 61

5.7 信度与效度检验........................................................................................... 63

5.8 案例背景....................................................................................................... 63

5.9 研究发现....................................................................................................... 64

5.9.1 关键事件背后的稻盛和夫超心智模式 ................................................ 64

5.9.1.1 肺结核事件 .................................................................................... 65

5.9.1.2 初入职场 ........................................................................................ 67

5.9.1.3 领导特瓷课 .................................................................................... 68

5.9.1.4 辞职创业 ........................................................................................ 69

5.9.1.5 员工造反 ........................................................................................ 70

5.9.1.6 高难度订单 .................................................................................... 71

5.9.1.7 应对石油危机 ................................................................................ 73

5.9.1.8 多元化之路 .................................................................................... 74

5.9.1.9 援助经营不善的公司 .................................................................... 75

5.9.1.10 创办 DDI ....................................................................................... 76

5.9.1.11 拯救日航 ...................................................................................... 77

5.9.2 稻盛和夫超心智模式在不同关键事件的演变..................................... 79

5.9.2.1 稻盛和夫情感的变化 .................................................................... 80

5.9.2.2 基于环境的超心智模式运动......................................................... 82

5.9.2.3 基于情感的超心智模式自我运动................................................. 83

5.10 案例分析结果............................................................................................. 84

5.11 案例分析总结............................................................................................. 85

第 6 章结论与建议 ........................................................................................... 87



IV

6.1 研究结论....................................................................................................... 87

6.2 政策与建议................................................................................................... 89

6.3 研究不足及未来研究方向 ........................................................................... 90

参考文献................................................................................................................ 91

致谢 ......................................................................................................................... 98


目录

V

Table of Contents

Chapter 1 Introduction ............................................................................. 1

1.1 Background..................................................................................................... 1

1.1.1 Realistic Background ................................................................................. 1

1.1.2 Theoretical Background ............................................................................. 2

1.2 Research Objective......................................................................................... 4

1.3 Research Significance..................................................................................... 4

1.3.1 Theoretical Significance............................................................................. 5

1.3.2 Realistic Significance................................................................................. 5

1.4 Research Content ........................................................................................... 5

1.5 Research Method............................................................................................ 6

1.6 Research Thread ............................................................................................ 6

1.7 Innovations ..................................................................................................... 8

Chapter 2 Literature review .................................................................. 9

2.1 The Entrepreneurship Theory....................................................................... 9

2.1.1 International Research................................................................................. 9

2.1.2 Domestic Research...................................................................................... 9

2.2 The Entrepreneurs Ability Theory ............................................................. 11

2.2.1 International Research.............................................................................. 11

2.2.2 Domestic Research................................................................................... 12

2.3 The Visionary Leadership Theory .............................................................. 13



2.4 The Theory of Entrepreneur Mental Model............................................... 16





VI

2.5 Review ........................................................................................................... 20

Chapter 3 The Structure of Entrepreneur Meta-Mental

Model………………………………………………………………………………22

3.1 Reasons for Building Entrepreneur Meta-Mental Model theory .............. 22

3.2 Connotation of Five Elements...................................................................... 27

3.2.1 Belief ........................................................................................................ 27

3.2.2 Value........................................................................................................ 29

3.2.3 Schema..................................................................................................... 31

3.2.4 Emotion.................................................................................................... 32

3.2.5 Feeling ..................................................................................................... 33

3.2.6 Summary .................................................................................................. 35

3.3 The Structure of Entrepreneur Meta-Mental Model................................. 35

3.3.1 Feeling and Belief .................................................................................... 36

3.3.2 Belief and Value....................................................................................... 36

3.3.3 Feeling, Belief and Value......................................................................... 37

3.3.4 Belief, Value and Schema ........................................................................ 37

3.3.5 Schema and emotion ................................................................................ 38

3.3.6 Summary .................................................................................................. 39

Chapter 4 The Dynamic Evolution of the Entrepreneur

Meta- Mental Model .......................................................................... 41

4.1 Environmental-Driven ................................................................................. 41

4.2 Feeling-Driven .............................................................................................. 45

4.2.1 Gradation of Feeling ................................................................................ 45

4.2.2 Two Direction of Feeling Evolution......................................................... 47

4.2.3 Self-evolution of the Entrepreneur Meta- Mental Model.......................... 49


目录

VII

4.3 Features of Dynamic Evolution of the Entrepreneur Meta-Mental Model

......................................................................................................................... 52

Chapter 5 Case Study............................................................................... 54

5.1 Research Method.......................................................................................... 54

5.2 Theory Gap ................................................................................................... 55

5.3 Research Problems ....................................................................................... 56

5.4 Case Selection ............................................................................................... 57

5.5 Data Source................................................................................................... 59

5.6 Data Analysis ................................................................................................ 61

5.7 Test of the Reliability and Validity .............................................................. 63

5.8 Case Background.......................................................................................... 63

5.9 Research Findings ........................................................................................ 64

5.9.1 Inamori Kazuo’s Meta- Mental Model behind Key Events ................ 64

5.9.1.1 Tuberculosis Event ............................................................................ 65

5.9.1.2 Employee Rebelloion ........................................................................ 67

5.9.1.3 Leading Special Porcelain Department .............................................. 68

5.9.1.4 Resign Venture .................................................................................. 69

5.9.1.5 Employees Rebel ............................................................................... 70

5.9.1.6 Acrobatic Order ................................................................................. 71

5.9.1.7 Dealing with Oil Crisis ...................................................................... 73

5.9.1.8 Diversity ............................................................................................ 74

5.9.1.9 Resolving Company in Trouble ......................................................... 75

5.9.1.10 Founding DDI.................................................................................. 76

5.9.1.11 Saving JAL ...................................................................................... 77

5.9.2 The Evolution of Inamori Kazuo’s Meta-Mental Model ..................... 79

5.9.2.1 The Evolution of Inamori Kazuo’s Feeling........................................ 80

5.9.2.2 Environmental-Driven Meta-Mental Model Evolution ...................... 82



VIII

5.9.2.3 Feeling-Driven Meta-Mental Model Evolution.................................. 83

5.10 The Results of Case Analysis ..................................................................... 84

5.11 Summary of Case Analysis ........................................................................ 85

Chapter 6 Research Conclusions and Suggestions ................. 87

6.1 Research Conclusions................................................................................... 87

6.2 Suggestions.................................................................................................... 89

6.3 Limitations and Prospect ............................................................................. 90

Reference .......................................................................................................... 91

Acknowledgements...................................................................................... 98


Degree papers are in the “Xiamen University Electronic Theses and Dissertations Database”. Fulltexts are available in the following ways: 1. If your library is a CALIS member libraries, please log on http://etd.calis.edu.cn/ and submitrequests online, or consult the interlibrary loan department in your library. 2. For users of non-CALIS member libraries, please mail to [email protected] for delivery details.


http://etd.xmu.edu.cn/

http://etd.calis.edu.cn/

mailto:[email protected]

硕士学位论文厦门大学博硕士论文摘要库 · Huawei Company, Dong Mingzhu of...

Documents

Transcript of 硕士学位论文厦门大学博硕士论文摘要库 · Huawei Company, Dong Mingzhu of...

硕 士 学 位 论 文 厦门大学博硕士论文摘要库 · Huawei Company, Dong Mingzhu of...

Documents

Transcript of 硕 士 学 位 论 文 厦门大学博硕士论文摘要库 · Huawei Company, Dong Mingzhu of...

硕士学位论文厦门大学博硕士论文摘要库 · Huawei Company, Dong Mingzhu of...

Transcript of 硕士学位论文厦门大学博硕士论文摘要库 · Huawei Company, Dong Mingzhu of...