Blogweet Mese Bloggers' Meet- Up

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Mesé Bloggers’ Meet-Up- Dec 23,2015

Transcript of Blogweet Mese Bloggers' Meet- Up

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Mesé Bloggers’ Meet-Up- Dec 23,2015

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OBJECTIVE• Mesé is a high-street fashion brand with a breathtaking collection of bags,

necklace, accessories etc.

• The TG needed to know the arrival of the new fashion brand which will provide them with the finest in the fashion world.

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CAMPAIGN SUMMARYIdea

Bloggers Meet-Up

Execution • To reach the relevant TG, a bloggers meet was organized in which 20 popular

fashion bloggers were invited to Olive Bar & Kitchen, Delhi.

• The bloggers experienced the brand & products at the event and wrote blogs about it resulting in reaching the relevant TG.

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RESULT20 bloggers wrote blog posts covering the event and the collection.

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EVENT HIGHLIGHTS

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Thank you!