Apresentação Richard Chaves (Microsoft) no Mobilize Breakfast
Transcript of Apresentação Richard Chaves (Microsoft) no Mobilize Breakfast
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Pessoas utilizavam o PC pararealizar tarefas
O papel de TI era garantir queo ambiente funcionasse…
A fronteira entre vida profissional e pessoal era clara
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O que mudou??
f
Mais… PCs, dispositivos, apps
Mais… Escolha
Mais… Formas de fazer as coisas
Mais… Diversão
Mais… Conexão. Sempre Conectado...
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Nem sempre as tecnologias são fáceis de usar… Nem sempre elas se
integram… Nem sempre atendem a necessidade do usuário…
Mas ela está cada vez mais presente!
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Foco na Experiência do Consumidor
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WindowsReimaginado
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Units Since Launch of Windows 7 as of March 2012, IDC
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Get Ready for Windows 8
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deliver more amazing consumer connections
consumer connections that are rich, relevant, seamless and engaging
Because when consumers come first, advertising works better.
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Sobre Windows 8 Ads in Apps
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Demo
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Agilidade
somente
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