Aircel Sparsh 01 06
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SUMMER TRAINING
PROJECT REPORT
ON
COMPREHENSIVE STUDY ON
QUALITY COMPLIANCE IN AIRCEL
Submitted in Partial Fulfillment of the Requirements of Mahamaya
Technical University, Noida for the award of degree of Master of
Business Administration (M.B.A)
Session (2011-12)
Submitted To:
Mr. Jitendra Sirohi
Faculty MBA
Submitted by:
Sparsh Tyagi
1007270144
MBA III Semester
IIMT MANAGEMENT COLLEGE, MEERUT
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Student Declaration
I, hereby declare that the research work presented in the summer training based project report
entitled, COMPREHENSIVE STUDY ON QUALITY COMPLIANCE IN AIRCEL
for the partial fulfillment for the award of Masters Degree in Business Administration from
Maha Maya Technical University, Noida is based on my research work.
The project report embodies the result of original work and studies carried out by me and the
content of the project do not from the basis for the award of any other degree to me or to
anybody else.
(Signature)
Sparsh Tyagi
Roll No. 1007270144
Date
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ACKNOWLEDGEMENT
First of all I would like to thank the Management at Aircel for giving me the opportunity to
do my 45 days project training in their esteemed organization.
I am highly obliged to Mr. Saurabh Wadhawa (CSD Head) and Mr. Anil Kumar Sr.
Executive (Aircel, Meerut) for granting me to undertake my training at Meerut Office.
I express my thanks to all Sales Managers under whose able guidance and direction, I was
able to give shape to my training. Their constant review and excellent suggestions throughout
the project are highly commendable.
I express my thanks to Mr. Jitendra Sisodhia Faculty of IIMT Management college Meerut.
My heartfelt thanks go to all the executives who helped me gain knowledge about the actual
working and the processes involved in various departments.
Sparsh Tyagi
MBA IInd Year
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EXECUTIVE SUMMARY
Gone are the days when the customers had to rely only upon few software solution
providers to make their business digital. They have to accept theses solutions without
considering the quality factor. Today, the ever-growing software industry, increasing global
competition and expanding market has reversed the situation. Now the customers are the
kings and they have a lot of options to choose from. Considering this fact, today any software
company not considering the 'Quality' factor in it's product realization process would
definitely find it difficult to survive.
Not surprisingly, the 'Software Quality' buzzword is being ruling over the industry
since last two decades. Everyone in the industry is trying to make their profile heavy with
various quality certificates. Look for a software company, and you will find a small tag, 'An
XYZ certified Company'. And the stunt is not only to attract the costumers, but ensuring
quality products and services in the long run.
Any quality consideration should start from understanding the fundamentals. This
report presents a thorough study of Software Quality concepts in the ISO 9001:2000 context.
ISO 9001:2000 is the most acquired standard today. In fact, the quality movement in any
company starts with this certification.
The report starts with the company profile Aircel, which is implementing ISO
9001:2000 compliance practices, followed by the basics of quality in software context. Then
it explains the ISO standards and the ISO 9000 family. The quality management principles,
on which each of quality certification process is based on, are cited in the report. The report
focuses on ISO 9001:2000 standards, its structure and specially the fourth clause, Quality
Management System. The actual summer project work in Aircel Meerut is a practical case in
this context, including various ISO 9001:2000 QMS compliance assignments on their current
customer retail outlet. Report gives the details of the project and related work done during the
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period. Due to the organization's security issues, actual documents couldn't be revealed in the
report. But all the structures of the documentation are explained. The report ends with
findings and conclusion.
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TABLE OF CONTENTS
Company Certificate
College Certificate
Declaration
Acknowledgement
Executive Summary
01 History of Telecom Industry 01
02 Overview of Indian Telecom Industry 08
03 Telecom Industry in India 10
04 Company Profile 25
05 Products 36
06 Objective of the study 43
07 Scope of the Study 44
08 Literature Review 45
09 Importance of the Study 61
10 Consumer Behavior Theory 65
11 SWOT Analysis of Aircel 73
12 Research Methodology 79
13 Data Analysis 82
14 Findings 92
15 Conclusion 93
16 Suggestions 94
17 Limitation 95
18 Bibliography 96
19 Questionnaire 97
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TABLE OF CONTENTS
01 Executive summary 05
02 History of Telecom Industry 07
03 Overview of Indian Telecom Industry 14
04 Telecom Industry in India 16
05 Company Profile 31
06 Products 45
07 Literature Review 51
08 Importance of the Study 67
09 Consumer Behavior Theory 71
10 SWOT Analysis of Aircel 80
11 Research Methodology 86
12 Limitation 91
13 Data Analysis 92
14 Conclusion 103
15 Suggestions 104
16 Bibliography 105
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