1. Mr. VerapongPaungcharoen ID 5302010045
Mr. Somsak Jirattikorn ID 5302010136
Mr. TossapornSingatannan ID 5302010268
Aesthetic Plastic SurgeryXM603

2.

ISAPS 18.8% 17% () 13.5% () 9.4% ("Tummy Tuck") 7.3%

( ) (32.7%), (20.1%), (13.1%), ( (5.9%), IP (4.4%)
International Society of Aesthetic Plastic Surgery (ISAPS)

3. Where are we now? Competencies?
20,000
10%
115.5
non-invasive

30%( )
Look Good for personality
1
1

4. Asian+3
Korea and Japan


Asian






India
2
4

5. Diamond Model
FIRM STRATEGY, STRUCTURE & RIVALRY :

• 6. MOTION (BEST, FIRST, DIFFERENT)
• 7. INNOVATION
• 8. OPTION

FACTER CONDITION:

• 9.
• 10. LOGISTIC, TRANSPORTATION
• 11.
• 12.
• 13.
• 14.

CUSTOMER
DEMAND CONDITION :

• 15.
• 16.
• 17.

GOVERNMENT :

• 18. MOFCOM
• 19.

RERATED & SUPPORT INDUSTRY :

• 20.
• 21.