参考文献
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参考文献• Christopher M. Bishop, Pattern Recognition and Machine Learning,
Springer, 2006• Stephen Boyd, Lieven Vandenberghe, Convex Optimization, Cambridge
University Press, 2004• Jorge Nocedal, Stephen J. Wright, Numerical Optimization, Springer, 1999
• Aranyak Mehta, Amin Saberi, Umesh Vazirani, and Vijay Vazirani. Adwords and generalized online matching. J. ACM, 54(5):22, 2007.
• Bernard J. Jansen and Tracy Mullen, Sponsored search: an overview of the concept, history, and technology, Int. J. Electronic Business, 6(2): 114-131, 2008
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• Hal R. Varian, Position auctions. International Journal of Industrial Organization, 25:1163–1178, 2007
• Steven Euijong Whang and Hector Garcia-Molina , Indexing Boolean Expressions, VLDB'09, Aug, 2009
• Andrei Z. Broder, David Carmel, Michael Herscovici, Aya Soffer, and Jason Zien, Efficient query evaluation using a two-level retrieval process, CIKM'03 : 426–434, Nov. 2003
参考文献• Tanmoy Chakraborty, Eyal Even-Dar, Sudipto Guha, Yishay Mansour, and S.
Muthukrishnan, Selective call out and Real-time Bidding, WINE'10: 145–157, Dec, 2010
• Ye Chen, Dmitry Pavlov, and John F. Canny, Large-scale behavioral targeting, KDD'09 : 426—434, June, 2009
• Peiji Chen, etc. Ad Serving Using a Compact Allocation Plan• Jon Feldman, Nitish Korula, Vahab Mirrokni, S. Muthukrishnan, and Martin Pal,
Online ad assignment with free disposal, WINE'09 : 374–385, Dec, 2009
• Chih-Jen Lin, Ruby C.Weng, and S. Sathiya Keerthi, Trust Region Newton Method for Large-Scale Logistic Regression, Journal of Machine Learning Research, 9:627–650, 2008
• Robert Malouf, A comparison of algorithms for maximum entropy parameter estimation, 6th Conference on Natural Language Learning : 1–7, 2002
• Jean Yves Audibert, Remi Munos, and Csaba Szepesvari, Use of variance estimation in the multi-armed bandit problem, NIPS'06 , Dec 2006