5 common storytelling mistakes

71
5 common storytelling MISTAKES Alex Barrera (@abarrera) [email protected]
  • date post

    15-Sep-2014
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    Business

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5 typical mistakes people do when doing stories. This is my talk at RockPaperStartups Conference in Rijeka, Croatia. Explanation of the talk here: http://blog.press42.com/index.php/2013/07/29/5-common-storytelling-mistakes/ We covered: 1. Facts aren't stories 2. There has to be a reason to tell a story. The WHY! 3. Context is critical for a story. 4. Have a protagonist and make it human 5. Share your story and iterate. Get feedback as fast a possible. Storytelling isn't easy and it's more than just writing down words. Make time for it.

Transcript of 5 common storytelling mistakes

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5 common storytellingMISTAKES

Alex Barrera (@abarrera)[email protected]

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5 common storytellingMISTAKES

How to stop boring Robin

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Storytelling is the new black

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Everybody thinks

they are Steve Jobs

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Maybe some...

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You are NOT one of them

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NO seriously...

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And one more thing... NO

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You are a start-up!

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And a geek...

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Yes����������� ������������������  you����������� ������������������  are...

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I know you want to be Jobs

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Lets avoid becoming Ballmer

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Are we clear?

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NO Ballmer

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WHAT!!?

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KTHXS

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MISTAKE #1

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Facts aren’t a story

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THAT is soHOT

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THAT is soHOT

</sarcasm>

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MISTAKE #2

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WHAT?!

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WTF?!

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Reason for a story

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MISTAKE #3

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Magaracor

Lakat?

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MISTAKE #4

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The interesting piece of wood

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Unless you’re bohemian

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Or French...

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Has to have a protagonist

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MISTAKE #5

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Don’t Gollumnize your story

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Use storyboards

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Takes time

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Not just a sequence of words

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Writing it, is easy

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RECAP

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MISTAKE #1

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MISTAKE #2

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MISTAKE #3

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MISTAKE #4

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MISTAKE #5

Myprecioussssss