The Blogging Process

Jill O’NeillSSP TMRSeptember 6, 2008

What’s The Appeal

Communication Visibility/Awareness

A blog is a communication style and a venue as well as a technology – Blogwars, David Perlmutter

A good blog is written by a blogger who thinks longer, works harder and obsesses more. – Merlin Mann, http://www.43folders.com

Five Years of Blogging

Brief News Items Industry Event Coverage Book reviews

Resources

Hardware – laptop, netbook, smart phone (your option)

Web access Software – Blogger, Wordpress, Typepad

Social networking platforms (Ning, Facebook, etc.)

How fast do you write?

90 minutes to compose 1200 words (including identification, addition of links and any graphics)

60 minutes to compose 500-600 words 10 minutes to compose a news item (two

sentences with a single link)

Alternatively, there is micro-blogging Twitter, Pownce, Plurk, etc. Form of text messaging Post via phone, IM, Web Viral dissemination of personal, local, or

national updates

Process

News items (50 words or less) EPS Presentation on UK Scholarly Journals – 10/12/2006Interesting analysis of UK scholarly publishing situation. You'll

want to download the EPS powerpoint presentation from that linked page to get a quick sense of the baseline findings.

Automated Content Access Protocol – 10/10/2006Geoffrey Bildur over at the Scholarly Information Strategies blog

[Rants, Raves and News] has some interesting insights into the announcement last week at the Frankfurt Book Fair regarding ACAP (Automated Content Access Protocol). Definitely worth a read!

More Process

Meeting Coverage, Book ReviewsGoogle Docs or Open OfficeTake notes – then compose Ideally, two or three paragraphsPost directly from Google Docs to BloggerSubsequent edits in Blogger

Tools

Browsers improving IE8, Google’s Chrome (beta)Firefox

Customizable functionality Add-ons

Flock Browser Underlying code same as Firefox More tightly integrated functionality

Gaining and Measuring Readership

Traffic comes from:Google searchesViral dissemination

MeasurementGoogle AnalyticsFeedburner

Thank you!

jilloneill@nfais.org

jillmwo@gmail.com

Slacking Off

I see things I'd like to blog but at least 25+ other bloggers already have covered it. I want to be original but don't trust my writing skills to make a post that doesn't just say 'me, too!'

Too often I just share a link or an article instead of blogging it, I guess. The Social Tools are eating away at each other.

Work is slamming me. Sometimes I think my poor old brain just can't process enough and there are no hardware upgrades for that particular processor...yet.

When I'm not working, I am a mom, wife, avid reader and geek. In that order.

I still have to sleep. I'd stop to do all the things I'd love to do in a single day!

Posted by Marianne on 8/27/2008 05:34:00 PM