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Design Trendsfor 2013

www.thememedesign.com

Learn

CreateConsume

Move

Socialize

RetroFuturism

Augmented Dialogue

Downsampling

Quantifed Ambition

Agile Urbanism

Sensory Bandwidth

Foodism

Faceted Video
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2/10

DownsamplingThe Onion hit it spot on when they joked that 90% of our

waking lives are spent staring at glowing rectangles. Along

with more screens in our lives, the volume and intensity

of information that has been passing through those rect-

angles has also been increasingmore widgets, more

animations, more feeds, more dimensions, more data. In

2013 we see a counteractive trend towardsdigital abstrac-

tions, a compressive reduction of dense information setsinto radically simplified communications and visualizations.

PopSlate, uses lovably crude, etch-a-sketch-esque e-ink

to display images on your iphone case. With more and

more information passing through many social and infor-

mation feeds, Were already seeing this with physical prod-

ucts like the Little Printer,which literally prints a very low-

rez stream of content selected from your online feeds, and

or online, products like Robotify.methat input your many

social feeds in realtime, and crunch it down into a digest-ible nugget.
http://www.google.com/url?q=http%3A%2F%2Fonion.com%2FdqA0Kc&sa=D&sntz=1&usg=AFQjCNFYYue2QyohbCzeMvw-mqMmYhB_wwhttp://www.google.com/url?q=http%3A%2F%2Fwww.popslate.com&sa=D&sntz=1&usg=AFQjCNGRg4Kv7e27NEw0JaigdTlr5SL8pAhttp://www.google.com/url?q=http%3A%2F%2Fbergcloud.com%2Flittleprinter%2F&sa=D&sntz=1&usg=AFQjCNFHP_wZU59nOibCCucoVNYK7UQ-Cghttp://www.google.com/url?q=http%3A%2F%2Fbergcloud.com%2Flittleprinter%2F&sa=D&sntz=1&usg=AFQjCNFHP_wZU59nOibCCucoVNYK7UQ-Cghttp://www.google.com/url?q=https%3A%2F%2Fwww.robotify.me%2F&sa=D&sntz=1&usg=AFQjCNE9FQyGpUfMGqS2jhd6AneqbntVcAhttp://www.google.com/url?q=https%3A%2F%2Fwww.robotify.me%2F&sa=D&sntz=1&usg=AFQjCNE9FQyGpUfMGqS2jhd6AneqbntVcAhttp://www.google.com/url?q=http%3A%2F%2Fbergcloud.com%2Flittleprinter%2F&sa=D&sntz=1&usg=AFQjCNFHP_wZU59nOibCCucoVNYK7UQ-Cghttp://www.google.com/url?q=http%3A%2F%2Fwww.popslate.com&sa=D&sntz=1&usg=AFQjCNGRg4Kv7e27NEw0JaigdTlr5SL8pAhttp://www.google.com/url?q=http%3A%2F%2Fonion.com%2FdqA0Kc&sa=D&sntz=1&usg=AFQjCNFYYue2QyohbCzeMvw-mqMmYhB_ww


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Food has replaced art as high culture. We pay top dollar

for the local, the organic, the socially sustainable. We de-

bate the finer points of terroir. We take pictures of our food

and ogle the glistening food porn provided by Epicurious

and Evernote Food. Whole Foods and other premium food

stores are expanding at a breakneck rate.

In 2013, specialized products, processes and mobile ap-

plications will catalyze new levels of culinary geekiness.

Look for more hyper-specialization, more difference, more

unique combinations of foods. In the home, look for con-

tinued professional aspiration and more high-tech tools in

the kitchen cooking as enhanced measurement, timing,

and sensing become standard components of cooktops

and countertops.

Foodism
http://www.google.com/url?q=http%3A%2F%2Fwww.epicurious.com&sa=D&sntz=1&usg=AFQjCNGH3-1EQ3PkPIds9dJZA6r6n1BgPAhttp://evernote.com/food/http://evernote.com/food/http://www.google.com/url?q=http%3A%2F%2Fwww.epicurious.com&sa=D&sntz=1&usg=AFQjCNGH3-1EQ3PkPIds9dJZA6r6n1BgPA


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Quantifed AmbitionHow to win friends and influence has been the mantra of

go-getters since Dale Carnegies influential 1937 book. In

2013 its all about data-driven, quantified goal setting and

achievement.How popular and influential are you? Ap-

plications like KloutandTraakrassign you an Influencer

Score based on your social media presence. How effec-

tive are your communication habits? Use Googles new

email analytics tool to see how long you take to respond to

people. With widespread public health problems stemming

from poor nutrition and exercise habits, consumer technol-

ogies like Nikes Fuelband, Jawbone,and Wiiand Kinect

games are also becoming key tools for lifestyle change and

improved personal fitness. In 2013, a spirit of gamification

will make measuring, analyzing, and optimizing your habits

and behaviors funner than ever.
http://www.google.com/url?q=http%3A%2F%2Fklout.com%2Fhome&sa=D&sntz=1&usg=AFQjCNEeDHkrNtSVt_67u2OFbjUYxAsK5whttp://www.google.com/url?q=http%3A%2F%2Fwww.traackr.com&sa=D&sntz=1&usg=AFQjCNGbsAeNJeNQIPIpA5D7EsFWDPDAaAhttp://www.nike.com/us/en_us/lp/nikeplus-fuelbandhttps://jawbone.com/https://jawbone.com/http://wiifit.com/http://www.xbox.com/en-US/kinect/fitnesshttp://www.xbox.com/en-US/kinect/fitnesshttp://wiifit.com/https://jawbone.com/http://www.nike.com/us/en_us/lp/nikeplus-fuelbandhttp://www.google.com/url?q=http%3A%2F%2Fwww.traackr.com&sa=D&sntz=1&usg=AFQjCNGbsAeNJeNQIPIpA5D7EsFWDPDAaAhttp://www.google.com/url?q=http%3A%2F%2Fklout.com%2Fhome&sa=D&sntz=1&usg=AFQjCNEeDHkrNtSVt_67u2OFbjUYxAsK5w


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Augmented DialogueMobile tech has already stepped in to help us to search

and discover, to navigate, to buy stuff. In 2013 look for

app-assisted conversations. Missing social cues? Dont

know what to say, where to stand, or when to look away?

Smartphones will help you to navigate the unstable terrain

of interpersonal dialogue.

Cant remember the name of that celebrity? Speech-rec-

ognition apps Apps like Mindmeldlisten to your conversa-

tions and recommend related info and content in realtime.

Googlewants to join the party too, not crash it, with plans

to use voice and gestural inputs to make it easier to look

up facts without disturbing dinner table etiquette. In 2013

were going to continue to get less attentive and even more

awkward, with mobile tech taking up the slack.
http://www.expectlabs.com/mindmeld/http://www.nytimes.com/2012/10/15/technology/google-devices-integrated-daily-lives.html?_r=1&http://www.nytimes.com/2012/10/15/technology/google-devices-integrated-daily-lives.html?_r=1&http://www.expectlabs.com/mindmeld/


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Sensory BandwidthIn 2012, a rise in texting-while-walking accidents highlight-

ed the absurd perils of mobile computing. Were increas-

ingly tapping into sensory reserves to juggle the virtual

world and the real world at the same time.Voice control,

with its potential to free up screen-strained eyes, surged

in 2012 with Apples integration of Siriin iOS5, has been

rolled out in many mobile phones, TVs, and in-vehicle

systems. Audio outputs are growing too, especially for

use in the car, with services likeAha Radiothat read aloud

feeds from the web. But the auditory channel isnt the only

sensory channel with available bandwidth. Vibration and

sense of touch is also being explored, particularly as a way

of getting navigationdirections while walking or biking, or

getting tactile caller IDinformation without looking at the

phone. In 2013 look for non-visual interfaces, especially

those invented for people with disability, to gain wide-spread traction as tools for mobile computing.
http://www.apple.com/ios/whats-new/#sirihttp://www.aharadio.com/http://www.google.com/url?q=http%3A%2F%2Fvimeo.com%2F18481357&sa=D&sntz=1&usg=AFQjCNFqMBbhRZ-a84fAjraP6hLnNcnCDAhttp://www.youtube.com/watch?v=umiHZbdCXjohttp://www.youtube.com/watch?v=umiHZbdCXjohttp://www.google.com/url?q=http%3A%2F%2Fvimeo.com%2F18481357&sa=D&sntz=1&usg=AFQjCNFqMBbhRZ-a84fAjraP6hLnNcnCDAhttp://www.aharadio.com/http://www.apple.com/ios/whats-new/#siri


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Agile EconomiesIn 2012 we sawa growing tension emerging between

the static, stable, tax-paying substructure of urban busi-

nesses, and the networks of mobile opportunists that

exploit its legal and spatial margins. Big cities draw a fairly

firm distinction between a house and a hotel, butAirbnbs

entire business is based on obscuring that line, angering

hoteliers and local residents. Restaurants too are fighting

back against the rising tide of gourmet food trucksthat

siphon away customers without paying taxes. Even the

public street is being monetized, as companies like Parking

Auctiontry to help drivers auction high-demand parking

spaces before leaving. In 2013 we see even more granular

capitalization of the public sphere, as open space and free

time are put to work through innovative service ecologies.
https://www.airbnb.com/http://online.wsj.com/article/SB10000872396390443404004577576992254177540.htmlhttp://www.dnainfo.com/new-york/20110826/upper-west-side/app-lets-drivers-sell-public-parking-spots-highest-bidderhttp://www.dnainfo.com/new-york/20110826/upper-west-side/app-lets-drivers-sell-public-parking-spots-highest-bidderhttp://www.dnainfo.com/new-york/20110826/upper-west-side/app-lets-drivers-sell-public-parking-spots-highest-bidderhttp://www.dnainfo.com/new-york/20110826/upper-west-side/app-lets-drivers-sell-public-parking-spots-highest-bidderhttp://www.dnainfo.com/new-york/20110826/upper-west-side/app-lets-drivers-sell-public-parking-spots-highest-bidderhttp://online.wsj.com/article/SB10000872396390443404004577576992254177540.htmlhttps://www.airbnb.com/


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Faceted VideoIn the vast intermeshed soup of hyperlinked internet con-

tent, videos are the big, irreducible meaty chunksheavy

to move around, impenetrable to search, clumsily bracket-

ed off by pause and play buttons, and still relatively hard to

spread, embed, and remix. In 2013, look fornew ways of

breaking down, chopping up, and sharing video content.

Key indicators? The GIF,reemerged from its 1980s cryos-

tasis as the format of choice for spreading Gangnam Style

reenactments and other cool stuff, has officially been ver-

bed by the Oxford dictionary. Iphone apps like Cinema-

gramand Flixelhave popularized the image-video hybrid,

or cinemagraph format. And as speech-to-text and audio

recognition technologies like Shazam for TVand Googles

auto closed-captioningcontinue to advance, in 2013 we

can also expect greater video searchability as well as more

ways to link video to the rest of the web.
http://blog.oxforddictionaries.com/2012/11/us-word-of-the-year-2012/http://blog.oxforddictionaries.com/2012/11/us-word-of-the-year-2012/http://cinemagr.am/http://cinemagr.am/http://cinemagr.am/http://cinemagr.am/http://flixel.com/http://cinemagr.am/http://googleblog.blogspot.com/2009/11/automatic-captions-in-youtube.htmlhttp://googleblog.blogspot.com/2009/11/automatic-captions-in-youtube.htmlhttp://googleblog.blogspot.com/2009/11/automatic-captions-in-youtube.htmlhttp://googleblog.blogspot.com/2009/11/automatic-captions-in-youtube.htmlhttp://googleblog.blogspot.com/2009/11/automatic-captions-in-youtube.htmlhttp://googleblog.blogspot.com/2009/11/automatic-captions-in-youtube.htmlhttp://googleblog.blogspot.com/2009/11/automatic-captions-in-youtube.htmlhttp://mashable.com/2012/09/17/shazam-for-tv-any-show/http://flixel.com/http://cinemagr.am/http://blog.oxforddictionaries.com/2012/11/us-word-of-the-year-2012/


9/10

RetroFuturismAs the objects of consumer technology literally disappear

from our lives, becoming thinner, lighter, more invisible,

and more seamlessly integrated, we have seen a resurgent

interest, even a nostalgia for the artifacts of technologi-

cal physicality. But we dont actually want the clunky old

things. We want it both ways.

In 2012 we saw the explosion* of Instagram,offering

1970s-era film patina, instantly layered onto your 12MP

iPhone snaps, and in fashion, the low-fi neon futurism of

Pradas fall 2012 lookbook.In music, from 8-bit Chiptune

soundscapes toAutotune, to 90s-era 808drum kits, Pop

and Electronic continued to aestheticize the tools of digital

production to break the artifice of acoustic seamless.In

2013, look for product design to join the arts in this ante-

rior gaze, as the history of technology becomes as impor-

tant as its future.
http://instagram.com/http://instagram.com/http://www.prada.com/en/real-fantasies-fw12/fantasy-lookbook?cc=UShttp://www.prada.com/en/real-fantasies-fw12/fantasy-lookbook?cc=UShttp://www.youtube.com/watch?v=rf_p3-8fTo0http://en.wikipedia.org/wiki/808s_%26_Heartbreakhttp://en.wikipedia.org/wiki/808s_%26_Heartbreakhttp://www.youtube.com/watch?v=rf_p3-8fTo0http://www.prada.com/en/real-fantasies-fw12/fantasy-lookbook?cc=UShttp://instagram.com/


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Experience Design & Innovation

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+1 617 354 MEME / [email protected]

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