2013 Advertising Rates Guide. 1) Print Advertising.

2013 Advertising Rates Guide

1) Print Advertising

China Daily European WeeklyTYPE:

Business & Current Affairs NewspaperFREQUENCY & FORMAT:

Weekly Tabloid

REGION:Europe (27 Countries)

CIRCULATION:88,469 (UK 36% = 32,087) verified

STANDARD AD OPTIONS H x W (mm) 4C Price (GBP£)

Full Page ROP 342 x 264 11,000

Half Page ROP 171 x 263 6,000

Quarter Page ROP 171 x 131 3,500

Horizontal Banner ROP 54 x 263 2,200

SPECIAL AD OPTIONS 4C PRICE (GBP£)

Full Page Back Cover 42 x 264 14,500Horizontal Banner Bottom Front Cover Page 54 x 263 3,800

Double Page Spread Centre Page 342 x 551 16,500Double Page Horizontal Banner Centre Page 54 x 551 4,000

INSERTION OPTIONS 4C PRICE (GBP£)

Co-branded Glossy Cover Wrap 8 Sheet 580 x 380 55,100

Co-branded Glossy Cover Wrap 4 Sheet 380 x 290 27,550

Standard Insertion 290 x 140 (20g) max250 per 1,000 inserts

China Daily (Home Edition)TYPE:

National NewspaperFREQUENCY & FORMAT: Daily

(Mon – Sat) Broadsheet

REGION:Mainland China

CIRCULATION:300,000 +

STANDARD AD OPTIONS H x W (mm) 4C Price (GBP£)

Full Page ROP 500 x 308 20,000

Half Page ROP 250 x 308 12,500

Quarter Page ROP 250 x 174 7,500

Horizontal Banner ROP 150 x 308 8,000


Full Page Back Cover 90 x 308 26,000Horizontal Banner Bottom Front Cover Page 150 x 308 11,000

Double Page Spread Centre Page 500 x 636 30,000Double Page Horizontal Banner Centre Page 150 x 636 15,000

China Daily Special EditionTYPE:

Global Event Special NewspaperFORMAT:

Various (Tabloid & Broadsheet)

REGION:Various

CIRCULATION:Various

STANDARD AD OPTIONS H x W (mm) 4C PRICE(GBP£)

Full Page ROP Issue Specific 6,500

Half Page ROP Issue Specific 3,600

Quarter Page ROP Issue Specific 2,100

Horizontal Banner ROP Issue Specific 1,500


Full Page Back Cover Page Issue Specific 8,800Horizontal Banner Bottom Front Cover Page Issue Specific 4,500

Double Page Spread Centre Page Issue Specific 9,800Double Page Horizontal Banner Centre Page Issue Specific 2,300

2) Online Advertising

www.chinadaily.com.cnTYPE:

Website Homepage

GEO-TARGETED REGION:Mainland China

IMPRESSIONS:800,000 Per Day Annual Average

UNIQUE MPRESSIONS:290,000 Per Day Annual AverageSTANDARD AD OPTIONS H x W (px) PRICE (GBP£)

Homepage Masthead Banner 50 x 435

£4,000 per day

Homepage RHS Banner* 150 x 150 £2,750 per day*Height of RHS Banners can be increased at an additional charge

europe.chinadaily.com.cnTYPE:

Website Homepage

GEO-TARGETED REGION: EuropeIMPRESSIONS:

20,000 Per Day Annual AverageUNIQUE IMPRESSIONS:6,000 Per Day Annual Average

STANDARD AD OPTIONS H x W (px) PRICE (GBP£)

Homepage Masthead Banner 50 x 435 £125 per day

Homepage RHS Banner* 150 x 150 £95 per day

*Height of RHS Banners can be increased at an additional charge

NOTE: Website visitors with Europe based IP addresses are automatically redirected from www.chinadaily.com.cn to europe.chinadaily.com.cn

3) Mobile Advertising

China Daily New AppTYPE:

Web App

REGIONGlobal

PLATFORMS:iOS, Android, Windows8, Blackberry,

Sony Reader, Kindle and Nook

DOWNLOADS:832,265 Total

DAILY USERS:8,069 Per Day Annual Average

STANDARD AD OPTIONS H x W (px) PRICE (GBP£)

Interstitial Page Adaptive £800 per day

Footer Banner Adaptive £600 per day

4) Other Advertising

Other AdvertisingChina Daily has a portfolio of other print and digital publication each with their own individual print

advertising opportunities and rates:

The China Daily Brand

China Daily (Home Edition)China Daily European WeeklyChina Daily USA WeeklyChina Daily USA DailyChina Daily Hong Kong EditionChina Daily Asia WeeklyChina Daily Africa WeeklyChina Daily Special ReportsChina Watch

Online Options

Mainland China Geo-TargetEurope Geo-TargetingAmericas Geo-TargetingHong Kong Geo-TargetingGreater China Geo-TargetingAsia & Middle East Geo-Targeting (Minus Greater China)Australasia Geo-TargetAfrica Geo-Targeting

Please contact your China Daily Account Manager for specific options and rates.

For additional information or to book advertising please contact:Marketing & Business Development Department c/o SKS Media

DD +44 (0)20 3286 8737

[email protected]

China Daily UK Co. LtdLondon Office90 Cannon StreetLondon, EC4N 6HA

F +44 (0)20 7398 8260chinadaily.com.cn

2013 Advertising Rates Guide. 1) Print Advertising.

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