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Transcript of 129244853609510285695 ccsb --
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro
Sondaj de opinienaţional
Decembrie 2010
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 2
Metodologie• Universul cercet ǎrii Populaţia adultă neinstituţionalizată a României
• Volumul e şantionului 1,019 persoane
• Perioada de culegere a datelor 3 – 7 decembrie 2010
• Beneficiar Camera de Comer ț și Industrie a României
• Tipul e şantionului. Eşantion stratificat (7 regiuni istorice x 7 mărimi de localitate) bistadial,Reprezentativitate pe baza listelor de telefonie fixă, cu selecţie probabilistă a gospodăriilor
(aleatoriu simplu) și a persoanelor (metoda “ultimei aniversări”)Eşantionul este reprezentativ pentru populaţia adultă neinstituţionalizată a României
• Marja de eroare Eroarea maximă de eşantionare, la un nivel de încredere de 95%, este de +/- 3.1%
• Validarea rezultatelor Eşantionul a fost validat pe baza datelor oficiale ale Recensămîntului Populaţiei din 2002,a celor mai recente date intermediare INSSE (2009) și a cercetărilor interne de calibrare CCSB
• Metoda culegerii datelor Interviuri telefonice (CATI) pe bază de chestionar standardizat
• Ponderarea datelor Ponderare proporţională iterativă (Raking / Rim) pentru corectarea probabilităţilor inegale de selecţie şi pentru ajustarea ratelor neuniforme de non-răspuns. Criteriile de ponderare: sex, vîrstă, educaţie, etnie, ocupaţie, regiune și mărimea localităţii
• Suma procentelor Suma procentelor poate diferi uneori cu +/- 1 punct procentual față de 100% datorită rotunjiriifără virgulă a valorilor. În cazul întrebărilor cu răspuns multiplu, suma răspunsurilor poate fisemnificativ mai mare de 100% datorită caracterului cumulativ al prezentării datelor
• Alte tipuri de erori Pe lîngă erorile de eșantionare, alte aspecte metodologice (modul de formulare a întrebărilor, dificultățile practice de culegere a datelor, mecanismele de apărare psihologică ale respondenților în cazul întrebărilor sensibile sau ce predispun la conformism social) pot induce erori suplimentare ce nu pot fi contorizate în marja statistică de eșantionare.
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 3
Percep ții generale
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 4
Direc ţia României
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 5
Direc ţia României. Evolu ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 6
Teme de preocupare(Issues)
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 7
Teme de preocupare
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 8
Venituri. Autoevaluare
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 9
Venituri. Peste 6 luni
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 10
Venituri. Peste 6 luni
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 11
Durables. Inten ție achizi ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 12
Durables. Estimare provenien ță
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 13
Institu țiiÎncredere
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 14
Institu ții. Încredere
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 15
Institu ții. Evolu ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 16
PoliticieniNotorietateÎncredere
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 17
Politicieni. Notorietate
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 18
Politicieni. Încredere
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 19
Clasa politic ă. Evolu ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 20
Crin Antonescu . Evolu ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 21
Călin T ăriceanu . Evolu ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 22
Victor Ponta . Evolu ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 23
Mircea Geoan ă. Evolu ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 24
Traian B ăsescu . Evolu ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 25
Emil Boc . Evolu ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 26
Mugur Is ărescu . Evolu ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 27
Sorin Oprescu . Evolu ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 28
Politica
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 29
Atitudine. Estimare evolu ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 30
Stînga vs Dreapta. Autopozi ționare
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 31
Stînga vs Dreapta. Categorii
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 32
Vot.Parlament
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 33
Vot. Interes
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 34
Vot. Estimarea particip ării
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 35
Vot. Parlament
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 36
Vot Parlament. Evolu ție
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 37
Vot Parlament. Evolu ție mm5
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 38
Vot. Nehotărîți
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 39
Vot. Grad hot ărîre
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 40
Vot.Preziden țiale
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 41
Prim Ministru. Într. deschis ă
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 42
Preziden țiale. Într. deschis ă
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 43
Preziden țiale . Turul 1
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 44
Preziden țiale. Turul 2
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 45
Turul 2. Stînga vs Dreapta
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 46
Turul 2. Stînga vs Dreapta
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 47
Vot.Istorie de vot.
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 48
Preziden țiale 2009. Participare?
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 49
Preziden țiale 2009. Vot
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 50
Parlamentare 2008. Participare?
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 51
Parlamentare 2008. Vot
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 52
Atribute
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 53
Atribute. Partide
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 54
Atribute. Partide. Pozi ționare
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 55
Atribute. Crin Antonescu
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 56
Atribute. Crin. Pozi ționare
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 57
Teme de discurs politic
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 58
Cota unic ă. Cunoaștere
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 59
Cota unic ă. Evaluare
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 60
Cota unic ă. Acord reducere
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 61
Cota unic ă. Cine s ă reduc ă?
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 62
TVA. Cunoaștere
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 63
TVA. Evaluare
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 64
TVA. Acord reducere
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 65
TVA. Cine s ă reduc ă?
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 66
TVA. Cine s ă reduc ă?
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 67
Afirma ții. Taxe și impozite
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 68
Afirma ții. Cheltuielile bugetare
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 69
Afirma ții. Crin Antonescu
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 70
Afirma ții. Guvern [PNL // PSD-PNL]
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 71
Moțiunea de cenzur ă. Cunoaștere
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 72
Moțiunea de cenzur ă. Opinie
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 73
Mass media
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 74
Media. Sursa de știri
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 75
Media. Național vs Local
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 76
Media. Intensitate consum
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 77
Media. Intensitate consum
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Maria Rosetti 36 Sector 2 Bucure şti RomâniaTel: 021 / 211 21 87 Fax: 021 / 211 21 [email protected]
www.ccs b.ro 78
Vă mul țumim!
Mihai MotocDirector general
CCSBCompania de Cercetare Sociologic ǎ şi Branding
Maria Rosetti 36 Sector 2 Bucure şti România
www.ccs b.ro
[email protected] PaladaDirector executiv