01480-اجراي استراتژي:سازمان مبتني بر نقاط مرجع استراتژيك
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Transcript of 01480-اجراي استراتژي:سازمان مبتني بر نقاط مرجع استراتژيك
1 Strategic Reference Point (SRP) Based Organization
2
SRP
SRP
1 Operations SRP (Strategic Reference Points)
3 Strategic Management Journal
3
.
.
4
5
1 Know-Why 2 Know-How
6
SRP
7
(SRP1)(SRP2)SRP1SRP2
8
SRP
SRP2 SRP2
SRP2 SRP2
SRP1 SRP1
SRP1 SRP1
9
SRP 2
SRP 1
SRP 2
SRP 1
SRP 2
SRP 1
SRP 2
SRP 1
10
SRP 2
SRP 1
SRP 2
SRP 1
11
SRP
SRP
SRP
SRP
SRP11-SRP21SRP12-SRP21SRP11-
SRP22SRP12-SRP22
SRP
SRP
SRP
SRP
SRP1iSRP2jSij
SRP1iSRP2jCij
SRP1iSRP2jRij
SRP1iSRP2jTij
i=1, 2j=1, 2
SRP1iSRP2jSijCij
RijTij
12
SPSS
SPSS
SRP
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1. Campbell, David, George Stonhouse & Bill Houston; Business Strategy; Elsevier Press, 2nd ed.; 2004
2. Canback, Staffan, Phillip Samouel & David Price; Strategy & Structure in Interaction: What determines the boundaries of the firm?; Internet Search
3. Chandler, Alfred; Strategy & Structure; MIT Press; 1962
4. Clark, Jon; Managing Innovation and Change: People, Technology and Strategy; Internet Search
5. Cusumano, Michael & Constantinos Markides; Strategic Thinking for the Next Economy; MIT Sloan, Jossy-Boss; 2001
6. Glick, Byron; Strategy and Technology; 2004; Internet Search
7. Thompson, F.; The Strategy-Structure Mismatch; Internet Search
8. Wells, Denise Lindsey; Strategic Management for Senior Leaders: A Handbook for Implementation; Department of Navy Total Quality Leadership Office; 2000
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