Problem-based Learning

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Diamond Model

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Problem Formulation

Model Building

Model Evaluation

Problem Solving

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Model Development

for Innovation

I. Ideal ()

II. Problem ()

III. Cause

()

IV. Question ()

V. Solution ()

VI. Roadmap

()

IPC-QSR KNUIC Problem Solving Method

Ideal ()

, , ,

,

II. Problems ()

, , ,

III. Causes

()

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,

IV. Question ()

V. Solutions ()

VI. Roadmap ()

IPC-QSR KNUIC

! Global Leading Display Industry !

Build Core Competences & Establish A Knowledge Sharing Network !!

Competitor Analysis

1. Competitors Geographic Market Arena2. Strategic Intent3. Market Share Objective4. Position on the Industrys Strategic Group Map5. Willingness to Take Risks6. Competitors Recent Moves ( Offensive or Defensive )

Industry Key Success Factors

On what basis do customers choose between the competing brands of sellers?

What product attributes are crucial?

What resources and competitive capabilities does a seller need to have to e competitively successful? What does it take for sellers to achieve a sustainable competitive advantage?1. Technology-related KSFs2. Manufacturing-related KSFs3. Distribution-related KSFs4. Marketing-related KSFs5. Skills-related KSFs6. Organizational capability7. Other types of KSFs

SWOT . , ,

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( 1-1)

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( 1-2)

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(2-2) SWOT :1

1.2.3.4. 1.2.3.4. 1.2.3.4. 1.2.3.4.

SWOT ,

( 2-2)SWAT 2

Opportunity()Strength()Weakness()1. 2. Threat(3. 4.

? (competitive forces)

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SWOT : RV Winnebago

Match

INTERNALEXTERNALStrengths1. 2. 3. 4. R&D 5. 6. RV Opportunities1. RV 2. 3. FHA 1. RV (O1,S1,S2,S3,S4,S5,S6)2. (O2,S1,S4)3. (O3,S1,S4,S6)

SWOT : RV Winnebago

Match

INTERNALEXTERNALStrengths1. 2. 3. 4. R&D 5. 6. RV Threats RV 2 (GM,,IH,VW,) 1. (T1,T2,T3,S1,S3,S4,S5)2. (T1,S4)3. RV ( , , ,)

Match

SWOT : RV Winnebago

INTERNALEXTERNALWeaknesses1. 2. 3. 4. 5. Opportunities1. RV 2. 3. FHA 1. RV (O1,O2,W1,W2)2. (T1,T2,T4,W1,W3,W4,W5)

Match

SWOT : RV Winnebago

INTERNALEXTERNALWeaknesses1. 2. 3. 4. 5. Threats RV 2 (GM,,IH,VW,) 1. (T1,T2,T4,W1,W3W4,W5)

(Value Chain)

Inbound

logistics

Outbound

logistics

(support

activities)

(primary activities)

SWOT (Differentiation)

(product differentiation)

(marketing differentiation)

* SWOT?

(Strengths) (Weakness)

(Opportunities) (Threats)

(Formulating Organizational Strategies)

Wal-Mart

POS

.

Everyday low price

BCG

: < ,

: > ,

: > ,

: ,

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= {( t) ( t-1)} / ( t-1) X 100

= SBU t / t

= SBU /

(star)?(question mark)$(cash cow)X(pet)

+ ( )?( )$( )X( )

(1)

(2)

(3)

Process (1) : (+)

Process (2) :

Process (3) :

?$X

Process blue :

Process orange :

Process yellow : position

?$X