Μικρομεσαίες επιχειρήσεις: Έρευνα Συγκυρίας -...
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Transcript of Μικρομεσαίες επιχειρήσεις: Έρευνα Συγκυρίας -...
-
:
:
2016
-
2
,
2015. , 1.200 , 15%
2015 2014 4% 2015 (
23% 10% ).
, 7,2
2015 (15% 7,8% ).
,
21 2015 2014,
2013.
:
(39% 39% ),
(35% 27% )
(31% 51% ).
,
( 21% 36% ). , (
70% ) :
. ,
80%.
,
( ),
.
-
3
,
. :
,
22% ,
7%
1% .
e-banking (POS) ( 12% POS 14%
e-banking ).
, , ,
.
-
2015
-
5 1.200 , 15%
2015 2014 ( 4%
2015).
,
7,2 2015 (15% 7,8%
**) 5 2008-2014
(8,3% 3,4% ).
,
(-23%
2015) (-28%)
( -9% -4% 2015).
2015 ( ) -
* 1-6 . , (. ): 1=(0-0,1], 2=(0,1-0,5], 3=(0,5-1], 4=(1-2,5], 5=(2,5-5] 6=(5-10].** 4 (Eurostat).
-4% -10% -2%
0%
-15%
-23%
-13%-9%
. 1 - 2* . 3 - 4* . 5 - 6*
%
2015
2 3
-4% -17% -5%
1%
-9%
-28%
-10%-4%
. 1 - 2* . 3 - 4* . 5 - 6*
%
2015
2 3
B1 E1
K1
Y1
B2
E2K2
Y2
B3
E3
K3
Y3B4E4
K4
Y4B5
E5
K5Y5
B6E6
K6
Y6
-26%
-20%
-14%
-8%
-2%
4%
10%
16%
-35
%
-30
%
-25
%
-20
%
-15
%
-10
%
-5%
0%
5%
'
:
' :
2015
. 1* . 2* . 3* . 4* . 5* . 6*
y = -1,9614x2 - 0,0159x + 0,0025R = 0,7675
-
6 , 21
2015 2014
.
,
87% .
,
(39% 39% ),
(35% 27% )
(31% 51% ).
, 87%
* 1-6 . , (. ): 1=(0-0,1], 2=(0,1-0,5], 3=(0,5-1], 4=(1-2,5], 5=(2,5-5] 6=(5-10].
12%
17%
23%
31%
35%
39%
32%
36%
47%
51%
27%
39%
56%
47%
30%
18%
38%
22%
'
..
-35 -32
-15-11
2
11
-4-10
-40
-30
-20
-10
0
10
20
20
12
1
20
12
2
20
13
H1
20
13
2
20
14
H1
20
14
H2
20
15
H1
20
15
H2
* (-100), (0) (100).
5% 8% 3% 8%8%
18%
7%8%
87%74%
90% 84%
. 1* . 2-5* . 6*
..
-
7
21% 36% . ,
( 70% )
, . ,
80%.
.
, 2/3
3 ( 1/3 ).
.
5 10 ., (i) 2/3 , (ii)
(iii) 37% .
,
* 1-6 . , (. ): 1=(0-0,1], 2=(0,1-0,5], 3=(0,5-1], 4=(1-2,5], 5=(2,5-5] 6=(5-10].
21%14% 19%
35%
36%
31%
37%
31%
43%55%
44%34%
. 1* . 2 -5*
. 6*
36%
20%34%
54%
29%
27%
30%
26%
29%
34%
31%
16%
6%
19%
5% 4%
. 1* . 2 -5*
. 6*
..
1
12
3
17% 20% 18% 9%
25%30% 26%
19%
17%13% 19%
9%
0%
20%
40%
60%
80%
. 1* . 2-5* . 6*
*
-
8 ,
. :
,
22% ,
7%
1% .
,
, .
, (
) 3 2015 ,
42% 2015 36%
2014.
H ,
1%
7%
15%
22%
24%
52%
..
* 1-6 . , (. ): 1=(0-0,1], 2=(0,1-0,5], 3=(0,5-1], 4=(1-2,5], 5=(2,5-5] 6=(5-10].
2%
8%
14%
20%20%
30%
40%
50%
20
12
H1
20
12
H2
20
13
H1
20
13
H2
20
14
H1
20
14
H2
20
15
H1
20
15
H2
(. )
10 - ( - )
52% 54% 49%60%
30% 32% 31%
29%
18% 14% 20%11%
. 1* . 2 -5*
. 6*
..
-
9
( )
* 1-6 . , (. ): 1=(0-0,1], 2=(0,1-0,5], 3=(0,5-1], 4=(1-2,5], 5=(2,5-5] 6=(5-10].
( -100 100)
(% )
-32
12
23
1
-35
-10
2
-40
-20
0
20
40
* 1 * 2-5 * 6
20132 20141 20142 2015H1 2015H2
26%
44%
59%
29%
39%
60%
0%
20%
40%
60%
80%
* 1 * 2-5 * 6
20132 20141 20142 2015H1 2015H2
4
-5
-23
-33-40
-20
0
20
20132 20141 20142 2015H1 2015H2
48% 47%42%
36%
50%
38%
48%
32%
0%
20%
40%
60%
20132 2014H1 2014H2 2015H1 2015H2
-32
12
23
1
-35
-10
2
-40
-20
0
20
40
* 1 * 2-5 * 6
20132 20141 20142 2015H1 2015H2
26%
44%
59%
29%
39%
60%
0%
20%
40%
60%
80%
* 1 * 2-5 * 6
20132 20141 20142 2015H1 2015H2
4
-5
-23
-33-40
-20
0
20
20132 20141 20142 2015H1 2015H2
-
10
:
(POS).
( 2,5 .) 12%
POS POS
40% ( ).
e-banking.
( 2,5 .) 14%
e-banking .
e-banking (POS)
32% 29%37%
9% 12%5%
59% 59% 58%
. 1 - 4* . 5 - 6*
POS ( )
..
..
81% 75%91%
11%14%
7%8% 11%
2%
. 1 - 4* . 5 - 6*
E - Banking
..
..
32%22%
37% 32%16%
9%
10%
11%5%
11%
59%68%
52%63%
73%
%
POS ( )
..
..
81% 83% 82% 79% 79%
11% 10% 11% 10% 14%
8% 7% 7% 11% 7%
%
E - Banking
..
..
* 1-6 . , (. ): 1=(0-0,1], 2=(0,1-0,5], 3=(0,5-1], 4=(1-2,5], 5=(2,5-5] 6=(5-10].
-
2015
-
12
..
( ),
(
)
71% 68% 66%55% 52% 48% 43% 42% 39%
33% 33% 30%
%
7% 9%10% 11% 11%
14% 14%17% 18%
24%27% 28%
%
8%14% 15% 16% 16% 16% 18%
20% 22% 23%27%
34%
%
* .. .
-
13
2015 (50%
42% ... ). ,
( 42% ).
( )
(71% 42% ).
(45% 21% ... ),
(59% 48% ... ).
2015 (7%
2014, 15% ... ) 68%
. , (
13% , 25% ... ).
( )
:
-3%
1%
-1% -2% -2%-4%
-11%
-7% -8%
-17%
-13%-15%
-
%
2015
2 3
45% 13% 35% 29% 25% 21%
%
55
%
26
%
28
%
30
%
33
%
29
%
71
%
55
%
43
%
52
%
50
%
42
%
%
-
14 34% ( 25%
).
, 36% ( )
.
, , 11% ( 7% ...
).
,
52%
46%
44%
53%
56%
41%
..
24%
27%
24%
23%
24%
34%
..
22%
26%
36%
29%
20%
24%
..
15%
17%
7%
20%
18%
25%
..
7%
11%
10%
10%
3%
12%
..
1%
2%
3%
3%
2%
2%
..
-
15 , ,
2014 ( 12%
2015 2014) 10% ( 19% ).
, (
50% 68% ),
(33% 19% ... ).
(1%),
5%.
, 31%
. , 2015 (6% 2014,
15% ... )
(51% , 36% ... ).
,
5%
-1%-2%
-1%
-5% -4%
-1%
-6%
-9%
-12%
-15%
%
2015
2 3
10% 31% 19% 19% 23%
%
..
20
%
30
%
50
%
29
%
29
%
66
%
48
% 68
%
48
%
42
%
%
-
16 ( 1 6
... ) (
).
,
( 33% , 42% ... ),
( 15% , 21% ... ),
(39%) (29%)
( 20%
, 36% ... ).
O , 15%
( 21% ... ), 37% (
24% ... ).
,
11
17
-10
-5
-20
0
20
2013H2 2014H1 2014H2 2015H1 2015H2
* .
37% 20% 36% 32% 36%
%
..
21% 28% 37% 24% 24%
%
..
-
17 (
) 2015 (20%
12% , 15% 4% ... ),
,
.
, :
33% ( 7% ... )
35%
( 22% ... ),
6% ( 21%
).
,
-14%
-10%-12%
-4%
-22%-19%
-20%
-15%
%
2015
2 3
-46
-25
-31
-24
-39
-26
-60
-40
-20
0
20132 2014H1 2014H2 2015H1 2015H2
* .
15% 6% 11% 21%
%
0%
10%
20%
30%
40%
%
..
-
18
, , ,
* 1 () 10 () .
..
..
5,0 5,0 5,0 5,0 5,0 5,0 5,0
5,9 5,9 6,3 3,7 6,8 5,9 5,8
6,2 10,0 10 2,1 5,5 10,0 7,3
8,6 4,0 7,3 5,9 10,0 3,0 6,5
7,8 4,7 5,3 4,2 5,9 7,9 6,0
4,9 5,2 6,7 3,7 6,1 6,6 5,5
5,7 5,1 6,1 5,5 5,6 4,6 5,4
10,0 2,1 9,2 10,0 8,2 4,3 7,3
7,6 9,1 9,5 5,5 6,4 7,5 7,6
8,2 5,3 6,0 5,0 8,4 4,5 6,2
4,9 4,9 3,6 5,9 3,9 5,1 4,7
5,7 5,2 4,2 5,9 5,1 6,2 5,4
2,9 4,2 2,0 5,7 1,0 3,4 3,2
7,6 4,7 5,0 6,3 4,8 3,3 5,3
1,7 1,8 1,6 1,8 3,7 2,3 2,1
1,0 1,0 2,1 3,4 2,0 3,4 2,2
2,6 2,9 1,0 1,0 5,5 1,0 2,3
-
2015
-
20
690,000 76 .
4/5 , (
).
, ( 60%)
(, , , .).
689,831
79%
21%
78%
1%
18%
3%
76 .
38%
62%
32%
6%
18%
44%
* : 1 . 1 . 10 ..
: SBA Factsheet 2015, Eurostat, ..,
-
21
10 .,
().
(stratified sampling method),
. , 1,164 ,
: (6 ) (, , ,
).
,
. (i) , (ii)
(iii) . ,
.
* ( )
(. )
1: (0 - 0,1] 1% 5% 3% 1% 10%
2: (0,1 - 0,5] 3% 6% 13% 1% 23%
3: (0,5 - 1] 2% 3% 9% 1% 15%
4: (1 - 2,5] 3% 4% 11% 1% 19%
5: (2,5 - 5] 4% 4% 8% 1% 17%
6: (5 - 10] 4% 3% 8% 1% 18%
17% 24% 52% 7% 100%
* 2007-2013
: .. (2007), ICAP Data, Eurostat,
*
(. )
1: (0 - 0,1] 45 45 73 30 193
2: (0,1 - 0,5] 45 45 73 30 193
3: (0,5 - 1] 45 45 74 30 194
4: (1 - 2,5] 45 45 74 30 194
5: (2,5 - 5] 45 45 73 30 193
6: (5 - 10] 45 45 73 30 193
270 270 440 180 1160
* 10%
-
22
,
.
, .
3 : (+), (=), (-) (+), (=),
(-). (+,=,-)
(-) (+). , o
:
: , .
: , .
: , .
: .
, (
).
,
. ,
( (over-optimism or over-pessimism bias)).
( )
.
-
23
: TNS ICAP
: , (Computer Aided Telephone Interviewing- C.A.T.I.),
20 .
: 1,160 (960 & booster 200 ):
580 1. ( , , , , , ) 100
580 1-10. (, , , ) 100
:
, , , , , ,
: , , , &
-. Quotas booster .
: - 480 +/- 4,15%
95%.
: 25/9/15- 9/11/15
: ESOMAR
( ). 47 5 ,
.
-
:
:
2016
:
Senior Economist,
(+30210) 334 1549
e-mail: [email protected]
:
Economist,
(+30210) 334 1528
e-mail: [email protected]
Economist,
(+30210) 334 1547
e-mail: [email protected]
Economist,
(+30210) 334 1646
e-mail: [email protected]
. . . , . .