ZW plus inspiratiedag 11 oktober 2012

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Here are the slides of the workshop that Patrick Stastra and Salmaan Sana gave during the ZW plus inspiration day on social media. This specific workshop was about the usage of facebook taking three things into consideration: 1. Mindset 2. Tools and Skills 3. Culture change within the organisation

Transcript of ZW plus inspiratiedag 11 oktober 2012

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ZW Plus Inspiratiedag:Social Media in de Zorg

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Workshop Facebook

1,000,000,000 op 4 october 20121,000,000,000

Gemiddelde sessie 37 minuten

2/3 Facebook gebruikers logt

elke dag in

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Dagelijkse gewoonte

1 in every 7 minutes spent online is on Facebook

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Dagelijkse gewoonte

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Dagelijkse gewoonte

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Dagelijkse gewoonte

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Wat jij wil vertellen

Wat de community wil

horen

Dialoog

Facebook. En dan?

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Profielpagina

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Activiteiten

Groups

Fan pages

Events

Pagina (fan) Prikbord bericht ‘Iets’ op een website

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Wat kan ik like’en?

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Wat kan ik like’en?

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Wat kan ik like’en? Als je een status

update of commentaar daarop leuk

vind, verschijnt

dat in jouw activiteiten-overzicht of

Timeline

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Wat kan ik like’en?Als je op een andere

website iets “like’t” verschijnt dat als

bericht op jouw prikbord

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Wat kun je delen?

Inhoudelijke kennisPromotie

Inspelen op Actuele nieuws

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Inhoudelijke kennis

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Promotie

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Actuele nieuws

bron: Facebook

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Facebook Pages | !

Building your presence with Facebook Pages

Every day, millions of people all over the world visit Facebook to connect with friends and share what they love. This guide is designed to help organizations and public figures make the most of Facebook Pages to tell their stories to

build deep, lasting connections with their audience.

Calls to action

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Tips voor Pages

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Facebook Pages | !

Building your presence with Facebook Pages

Every day, millions of people all over the world visit Facebook to connect with friends and share what they love. This guide is designed to help organizations and public figures make the most of Facebook Pages to tell their stories to

build deep, lasting connections with their audience.

Wees duidelijk wat je wil

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Tips voor Pages

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Facebook Pages | !

Building your presence with Facebook Pages

Every day, millions of people all over the world visit Facebook to connect with friends and share what they love. This guide is designed to help organizations and public figures make the most of Facebook Pages to tell their stories to

build deep, lasting connections with their audience.

Gebruik andere media:foto & video

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Tips voor Pages

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Facebook Pages | !

Building your presence with Facebook Pages

Every day, millions of people all over the world visit Facebook to connect with friends and share what they love. This guide is designed to help organizations and public figures make the most of Facebook Pages to tell their stories to

build deep, lasting connections with their audience.

Gebruik Events

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Tips voor Pages

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Facebook Pages | !

Building your presence with Facebook Pages

Every day, millions of people all over the world visit Facebook to connect with friends and share what they love. This guide is designed to help organizations and public figures make the most of Facebook Pages to tell their stories to

build deep, lasting connections with their audience.

Stel een vraag

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Tips voor Pages

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Facebook Pages | !

Building your presence with Facebook Pages

Every day, millions of people all over the world visit Facebook to connect with friends and share what they love. This guide is designed to help organizations and public figures make the most of Facebook Pages to tell their stories to

build deep, lasting connections with their audience.

Maak een poll

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Tips voor Pages

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Facebook Pages | !

Building your presence with Facebook Pages

Every day, millions of people all over the world visit Facebook to connect with friends and share what they love. This guide is designed to help organizations and public figures make the most of Facebook Pages to tell their stories to

build deep, lasting connections with their audience.

Vul de zin aan: Ik ___ van mijn

wijk

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Tips voor Pages

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Facebook Pages | !

Building your presence with Facebook Pages

Every day, millions of people all over the world visit Facebook to connect with friends and share what they love. This guide is designed to help organizations and public figures make the most of Facebook Pages to tell their stories to

build deep, lasting connections with their audience.

Speel in op de actualiteit

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Tips voor Pages

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Facebook Pages | !

Building your presence with Facebook Pages

Every day, millions of people all over the world visit Facebook to connect with friends and share what they love. This guide is designed to help organizations and public figures make the most of Facebook Pages to tell their stories to

build deep, lasting connections with their audience.

Iets te vieren?

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Tips voor Pages

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Facebook Pages | !

Building your presence with Facebook Pages

Every day, millions of people all over the world visit Facebook to connect with friends and share what they love. This guide is designed to help organizations and public figures make the most of Facebook Pages to tell their stories to

build deep, lasting connections with their audience.

Content calendar

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Tips voor Pages

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Facebook Pages | !

Building your presence with Facebook Pages

Every day, millions of people all over the world visit Facebook to connect with friends and share what they love. This guide is designed to help organizations and public figures make the most of Facebook Pages to tell their stories to

build deep, lasting connections with their audience.

Moderatie

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Tips voor Pages

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Beheer & analyse

Wat wil je eigenlijk weten?

Wat heb je aan meten=weten?

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Vragen?

Salmaan Sana06 48 08 66 85

salmaan@nameshapers.comtwitter: @salmaansana

Oliver de Leeuw06 28 13 77 43

oliver@nameshapers.comtwitter: @odeleeuw

Patrick Stastra06 24 65 17 30

patrick@patrickwerktslimmer.nltwitter: @stastra