Some rights reserved by Feedpath, Inc.

Web 2.0とは?

hiro ogawa | Feedpath, Inc.

Real とVirtual、非WebとWebの Mashup

copyright all reserved by Feedpath, Inc.

Web 2.0

copyright all reserved by Feedpath, Inc.

使いやすくなったWeb

copyright all reserved by Feedpath, Inc.

現状認識

copyright all reserved by Feedpath, Inc.

ex.

Some rights reserved by Hiro Ogawa & Feedpath, Inc.

Some rights reserved by Hiro Ogawa & Feedpath, Inc.

copyright all reserved by Feedpath, Inc.

Some rights reserved by Hiro Ogawa & Feedpath, Inc.

Some rights reserved by Hiro Ogawa & Feedpath, Inc.

Some rights reserved by Hiro Ogawa & Feedpath, Inc.

copyright all reserved by Feedpath, Inc.

= Webが進歩したと感じる

copyright all reserved by Feedpath, Inc.

= Web2.0

copyright all reserved by Feedpath, Inc.

Softwaredata

Internet

Local OS

Web1.0

Web

copyright all reserved by Feedpath, Inc.

Web2.0

Internet

Local

Softwaredata

OS

Web

copyright all reserved by Feedpath, Inc.

Web

非Web

Web1.0

受信検索

copyright all reserved by Feedpath, Inc.

Web

非Web

Web2.0

受信検索

発信共有

copyright all reserved by Feedpath, Inc.

Web

非Web

Web2.0

情報

情報

情報

情報

情報

情報

情報

情報

情報

情報

情報

情報

copyright all reserved by Feedpath, Inc.

Web

非Web

Web1.0

copyright all reserved by Feedpath, Inc.

Web

非Web

Web2.0

copyright all reserved by Feedpath, Inc.

誰もがWebを使っていることを前提に

copyright all reserved by Feedpath, Inc.

Web

非Web

Web1.0

広告

copyright all reserved by Feedpath, Inc.

Web

非Web

Web2.0

広告

広告

copyright all reserved by Feedpath, Inc.

人格や習慣がWebに投影されていく

copyright all reserved by Feedpath, Inc.

パワーシフト

copyright all reserved by Feedpath, Inc.

Today’s Theme

copyright all reserved by Feedpath, Inc.

Mashup

copyright all reserved by Feedpath, Inc.

Mashup 2.0

copyright all reserved by Feedpath, Inc.

その前に

copyright all reserved by Feedpath, Inc.

Web 2.0

copyright all reserved by Feedpath, Inc.

使いやすくなったWeb

copyright all reserved by Feedpath, Inc.

現状認識

copyright all reserved by Feedpath, Inc.

ex.

Some rights reserved by Hiro Ogawa & Feedpath, Inc.

Some rights reserved by Hiro Ogawa & Feedpath, Inc.

copyright all reserved by Feedpath, Inc.

Some rights reserved by Hiro Ogawa & Feedpath, Inc.

copyright all reserved by Feedpath, Inc.

= Webが進歩したと感じる

copyright all reserved by Feedpath, Inc.

「Web2.0と呼ぼう」

copyright all reserved by Feedpath, Inc.

copyright all reserved by Feedpath, Inc.

copyright all reserved by Feedpath, Inc.

2004.10

copyright all reserved by Feedpath, Inc.

2.0?

copyright all reserved by Feedpath, Inc.

Web1.0 or before Web2.0

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

x

x

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

x

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

Webサイト

copyright all reserved by Feedpath, Inc.

0

50

100

150

200

250

300

350

400

450

1996 1998 2000 2002 2004 2006

ドメイン数（単位：1,00

0,00

0)

情報ソース＝サイトも急増中

copyright all reserved by Feedpath, Inc.

0

5,000

10,000

15,000

20,000

25,000

1994 1996 1998 2000 2002 2004 2006

1,0

00

,00

0 P

VWeb上のデータ急増中

Blog|SNS

copyright all reserved by Feedpath, Inc.

Web 1.0

Web

2.0

GoogleBlog

FeedBroadBand

etc.

量的変化 = ユーザー数 x データ量

質的変化

XML濃度

=

SaaSAjax

Long TailFolksonomy

Social Tagging

etc.

Web 1.0

copyright all reserved by Feedpath, Inc.

copyright all reserved by Feedpath, Inc.

Softwaredata

Internet

Local OS

Web1.0

Web

copyright all reserved by Feedpath, Inc.

Web2.0

Internet

Local

Softwaredata

OS

Web

copyright all reserved by Feedpath, Inc.

Web

非Web

Web2.0

情報

情報

情報

情報

情報

情報

情報

情報

情報

情報

情報

情報

copyright all reserved by Feedpath, Inc.

Web

非Web

Web1.0

受信検索

copyright all reserved by Feedpath, Inc.

Web

非Web

Web2.0

受信検索

発信共有

copyright all reserved by Feedpath, Inc.

Web

非Web

Web1.0

copyright all reserved by Feedpath, Inc.

Web

非Web

Web2.0

copyright all reserved by Feedpath, Inc.

われわれの生活のWeb依存度がUp

copyright all reserved by Feedpath, Inc.

ターゲットがWebを使っていることを前提にできる時代

copyright all reserved by Feedpath, Inc.

Mashup

copyright all reserved by Feedpath, Inc.

HIP HOP用語

copyright all reserved by Feedpath, Inc.

既存の楽曲をベースにアレンジ

copyright all reserved by Feedpath, Inc.

Remix = Mashup

copyright all reserved by Feedpath, Inc.

既存のWebサービスを援用

copyright all reserved by Feedpath, Inc.

組合わせ=Remix

copyright all reserved by Feedpath, Inc.

別のサービスを作る= Mashup

Some rights reserved by Hiro Ogawa & Feedpath, Inc.

Some rights reserved by Hiro Ogawa & Feedpath, Inc.

Some rights reserved by Hiro Ogawa & Feedpath, Inc.

copyright all reserved by Feedpath, Inc.

つまり

copyright all reserved by Feedpath, Inc.

Mashupされる側Mashupする側

copyright all reserved by Feedpath, Inc.

される側の代表はGoogle

copyright all reserved by Feedpath, Inc.

さて

copyright all reserved by Feedpath, Inc.

Mashup 2.0

copyright all reserved by Feedpath, Inc.

いままでのMashup

copyright all reserved by Feedpath, Inc.

Web on Web

copyright all reserved by Feedpath, Inc.

WebサイトとWebサイトの

Mashup

copyright all reserved by Feedpath, Inc.

Mashup 2.0は?

copyright all reserved by Feedpath, Inc.

リアルとバーチャル

copyright all reserved by Feedpath, Inc.

製品とサービス

copyright all reserved by Feedpath, Inc.

非WebとWeb

copyright all reserved by Feedpath, Inc.

Mashup 2.0

copyright all reserved by Feedpath, Inc.

広告業界のMashup

copyright all reserved by Feedpath, Inc.

Web

Real

Web1.0

広告

copyright all reserved by Feedpath, Inc.

Web

Real

Web2.0

広告

広告

copyright all reserved by Feedpath, Inc.

iPod + Nike

Some rights reserved by Hiro Ogawa & Feedpath, Inc.

copyright all reserved by Feedpath, Inc.

copyright all reserved by Feedpath, Inc.

copyright all reserved by Feedpath, Inc.

Nike+iPod Sport Kit

copyright all reserved by Feedpath, Inc.

copyright all reserved by Feedpath, Inc.

走行データ

copyright all reserved by Feedpath, Inc.

シューズ >> iPod

copyright all reserved by Feedpath, Inc.

iPod >> Mac|iTunes

copyright all reserved by Feedpath, Inc.

iTunes >> Nikeplus.com

copyright all reserved by Feedpath, Inc.

copyright all reserved by Feedpath, Inc.

Web

非Web

Web2.0

情報

情報

情報

情報

情報

情報

情報

情報

情報

情報

情報

情報

copyright all reserved by Feedpath, Inc.

Mashup 2.0

copyright all reserved by Feedpath, Inc.

Web2.0がもたらす真の衝撃

copyright all reserved by Feedpath, Inc.

Google CEO、Apple取締役に

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Goolpple?

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.macが無料広告モデル？

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Who knows?

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　(^^;)

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いずれにしても

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Web2.0がもたらす真の衝撃

copyright all reserved by Feedpath, Inc.

Mashup 2.0

copyright all reserved by Feedpath, Inc.

非Web + Web

copyright all reserved by Feedpath, Inc.

ネット家電?

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ネット自動車?

copyright all reserved by Feedpath, Inc.

KDDI + Goolge

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Softbank + Yahoo!

copyright all reserved by Feedpath, Inc.

Toyota + Apple?

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Toyota + Google?

copyright all reserved by Feedpath, Inc.

リアル世界のハードウェアとWebサービスのマッシュアップ

copyright all reserved by Feedpath, Inc.

Thank you for Listening.