Los Angeles | London | New DelhiSingapore | Washington DC

Open Access Journal Publishing in the Social Sciences

Lesson learned and questions answered

Lucy Robinson, Executive Publisher

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

In this session..

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

First, a little about me..

● Editorial● Nearly two decades● 150 to over 700 journals● Print to online● The journal to the article

● Single to bundle subscriptions, to author pays

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

SAGE and Open Access

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

Why SAGE Open?

● Dramatic growth in OA market● World’s leading Social Science publisher● The first HSS “mega journal” ● Supporting and nurturing interdisciplinary research● The Campaign for Social Science and social science research● Independent – long term view, the HSS funding challenge● Premier destination for high quality OA research in HSS

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

What APC in HSS?

$195 $395

$99SAGE Open survey: Over 70% constituted personal payments

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

$ Price point monthly submissions data

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

SAGE Open: Facts and stats

● Open for submissions end of 2010● Launched April 2011 with 6 papers● Over 1700 submissions from 78 countries to

date● 1500 projected submissions in 2013● 185 articles published to date● Nearly 300,000 Downloads

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

Published articles to date..

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

The challenge of HSS OA infancy..

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

Lessons in revisions and decisions..

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

How many Editors & Reviewers?

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

Marketing SAGE Open

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

Lessons in marketing SAGE Open..

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

Who are our authors?

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

What do we know about them?

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

What do we know about them? (cont.)

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

Are we succeeding in being “full spectrum”?

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

Top subjects for submissions

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

What about our readers?

Source Visits Pages/Visit1 online.sagepub.com 8,031 2.952 sagepub.com 3,548 4.033 surveys.sagepublications.com 3,506 3.254 sageopen.com 3,224 3.065 facebook.com 2,341 2.486 uk.sagepub.com 2,046 3.397 highwire.stanford.edu 1,496 3.518 36ohk6dgmcd1n-c.c.yom.mail.yahoo.net 1,076 3.19 as.exeter.ac.uk 1,032 2.73

10 t.co [twitter] 864 1.92

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

Platform analytics and Future Development

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

Visitor Flows..

● 47% start with content page

● 38% start with home page

● 72% drop off after start page

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

SAGE Open todaySJ Nav

SAGE Open Nav

Comments & Ratings

Related Content

Social Share

Article usage

Email Share

AlertsRelated Content

Citation download

Alerts

Submissions

One click keyword search

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

Feature and Usability Findings..

● On Journal Home Page• About, Subject browse, Latest Articles

• Most Read, and Most Cited

● On Article Home Page• Majority go to content and leave• Subject browse, and Home on nav

• Most used features are Email, Usage Statistics, and Citation Manager

• Little interest in comments and star rankings

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

Wireframe Option 2

Open Access and SAGE Los Angeles | London | New DelhiSingapore | Washington DC

Thanks for listenening..

Questions?