Post on 16-Apr-2017
Platypus un nouvel objet des mersUne expérience sous-marine inédite !
François-Alexandre BERTRAND
Alain DINIS
PLATYPUS CRAFT
PLATYPUS CRAFTA new diving dimension
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Vidéo
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6*PADI figures only (+50% of the market)
More than 24 million domestic boats in the world (+ 600 000 in 2015)85 000 new boat licences in France in 2011
1 500 000 jet skis in the USA
Diving: 1 million licences delivered each year, 4 300 centres in 175 countries*
9 million people in France are occasionally practising water sports
New sports every year: wakeboarding, kitesurfing, paddling etc.
LEISURE WATERCRAFT MARKETBOOMING WATER SPORTS INDUSTRY
Maia - Seychelles
Four Seasons - Indonesia
The Sarojin - Thailand
The Datai - Malaysia
Platypus’s headquarter
Cruise ship area targetedJaumairah - Dubai
Riu Palace - Costa Rica
Punta Cana – Dominican Republic
Little Plam - Florida
Broker
Main Platypus distribution area
Direct distribution
Indirect distribution
Reethi Rah - MaldivesIberotel Makadi - EgyptResidencia – Gran Canaria
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LEISURE WATERCRAFT MARKETDISTRIBUTION STRATEGY
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Platypus concept Platypus core innovation consists in a new
concept of nautical craft: 2 hulls linked together with a hydraulic nacelle able to move up and down in order to offer both over or underwater navigation
The concept is patented with a UE patent since 2009, validated in 2016
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① Leisure navigation
② Submarine exploration
③ Diving platform
*Patents numbers are: FR0904942 and PCT/FR 2010/000684
Leisure application: Platypus Craft The first application of the concept is
applied on leisure market under the brand Platypus Craft with a user-friendly product that offers an ideal three-seated hydraulic nacelle for both leisure navigation and submarine exploration
Homologated as a boat (CE standards) Public price for an all equipped Platypus
Craft: EUR 75 000 to 150 000 EUR (excl. VAT)
PLATYPUS : A NEW DIVING DIMENSION
INNOVATIVE SEMI-SUBMERSIBLE WATERCRAFT
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PLATYPUS : A NEW DIVING DIMENSION
COMPETITOR ANALYSIS (2/2)seascooter Scuba Doo zodiac Platypus Craft Sea Breacher EGO Scuba Craft SC3 Paritet
ArchitecturePropulseur de
plongée et plongeur scooter sous marin zodiac et plongeursHybride bateau & Semi-submersible
Engin de sensations fortes
Bateau Semi-submersible
Hybride jet ski & sous marin Bateau à fond de verre
Bateau? Non Non Oui Oui Non (jet ski?) OuiOui (mais + proche
d'un jet ski) OuiOuvert ou fermé? ouvert ouvert ouvert ouvert fermé fermé fermé ferméMouillable/ Beachable? N/A Non Oui Oui Non Non Oui Non
CaracteristiquesNavigation surface 0 0 5 4 2 2 3 5Navigation sous marine 4 3 1 3 1 2 2 1Accesibilité 1 3 1 4 3 5 2 5Polyvalence 1 1 5 5 1 2 2 3Ecologie 5 3 2 2 à 5 1 5 1 2Maintenance 4 2 5 4 1 1 3 4Securité 2 3 4 2 4 1 5Capacité (personnes) 1 1 8 2 + 3 02-janv 2 3 10Autonomie (heures) 1 1 3 5 2 3 3 5Transportable container? 5 4 4 3 4 0 4 0Transportable route? 5 4 4 4 4 1 4 0
Moteurs Electrique Electrique Essence Electrique ou essence Essence Essence Essence & electrique EssencePuissance 1 KW 1,5KW 200 CV max 100CV max 300CV 4KW 150CV 500CVVitesse surface (nœuds) 0 0 50 25 60 3 45 35Vitesse sous marine (nœuds) 1,5 1,5 0,5 3 0 2 2 35Profondeur de plongée max (m) 30 30 30 2-30* 1 2 30 0Prix 2 000 € 15 000 € 58 000 € 85 000 € 100 000 € 120 000 € 143 000 € 500 000 €
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As one of the world's most advanced semi-submersible, Platypus embodies excitement and adventure over and under the water. Combining leisure surface navigation with safe underwater exploration, Platypus opens the doors of a new diving dimension
Platypus is designed for premium beach resorts around the world to offer their clients new and attractive diving experiences
As a premium bespoke product, Platypus is also optimised for individual ownership such as yacht or cruise ship owners. With an average gross weight of 700kg, Platypus operates as the ultimate yacht and cruise ship tender and is easily hoisted onto deck. It also integrates standard scuba diving equipment and, if electric, compact batteries which are easily recharged
PLATYPUS : A NEW DIVING DIMENSION
TOURISM & LEISURE ACTIVITIES
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Initiation to scuba & handi-diving
90% of underwater work takes place in shallow water: aquaculture, monitoring and maintenance of underwater energetic and industrial installations
Nowadays, scuba-workers never perform these underwater operations easily. Platypus offers an ideal working platform to facilitate the realization of numerous kinds of work
Most of the seabed turns out to be in a deplorable state (bottles, plastic bags, etc.). Platypus may also be used as a cleaning platform up to 5m deep (combined with waste containers used by divers)
Professional work underwater
Philippe Streiff, Formula 1 driver in the 80s, became tetraplegic after an accident.
Ambassador for disabled people and major player in the conception and promotion of a system suitable for driving, he has agreed to be the Platypus’ spokesman to enable disabled people to discover the underwater world.
Platypus is a secure and easy platform to be used both over and under the water: ideal to initiate inexperienced people to scuba diving
It also allows disabled people to dive safely and easily being autonomous. Specific features will be developed to accommodate with various handicaps. The platform has already been designed to build in these features
Marine conservation organisations such as Cousteau Divers Association and national research institutions are aware of marine degradation, rising temperatures and sea levels. There is an increasing awareness of the need to monitor and protect marine ecosystems
Platypus offers a working platform that can be fitted with underwater cameras, lighting systems and other useful underwater equipment to allow biologists to work more effectively in and around conservation areas
Water coast explorationPierre-Yves Cousteau, the youngest son of Jacques Cousteau, founder of Cousteau Divers Association and Platypus’ ambassador, is tipped to use the Platypus for exploration missions and study of coastal area.
PLATYPUS : A NEW DIVING DIMENSION
MULTIPLE PURPOSES
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PLATYPUS : A NEW DIVING DIMENSION
A COMPLETE RANGE OF PRODUCTS
Ocean Blue
Dark CarbonSport Edition
Platypus Pro
Yacht Edition
British GreenYellow Submarine
AKWATYX : consoles Dolphyn
AKWATYXConsole sous-marine connectée DOLPHYN
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Le premier objet connecté aquatique permettant l’exploration partagée & augmentée des océans
MALDIVES
Dauphin tacheté
PARIS
DOLPHYNInternet of – underwater - Things
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Apporter les loisirs numériques et connectés au cœur des océans :
1.Accéder à de l’information en Réalité Augmentée sur les points d’intérêt2.Géo-localiser les photos et vidéos sous-marines3.Partager l’exploration en direct via une plateforme communautaire4.Jouer à des jeux en réseau grâce à la gamification des espaces aquatiques
DOLPHYNPowered by Microsoft
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DOLPHYNLe marché
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PROFILPratiquants d’activités aquatiques et nautiques : baigneurs, nageurs, randonneurs palmés, plongeurs,
plaisanciers
NOMBRE300 millions de nageurs
20 millions de randonneurs palmés6 million de plongeurs
et 800 millions de touristes balnéaires
CROISSANCELes activités liés au tourisme et activités
subaquatiques ont un potentiel de développement important notamment grâce aux innovations technologiques et à l’attrait
croissant pour des activités de nature.
DOLPHYNLa vison finale
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La plongée partagée en direct
Plongeuse virtuelle
Plongeuse sous-marine
La plongée partagée en direct
DOLPHYNEt son écosystème digital
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PLATYPUS + DOLPHYNPlateforme mobile et connectée pour l’observation des océans
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La plongée partagée en direct
Plongeuse virtuelle
Plongeuse sous-marine
La plongée partagée en direct
+
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@microsoftideas @microsoftpme
@platypuscraft / @akwatyx
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