Mix Taiwan20170322林佑澂-starting future ward

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Transcript of Mix Taiwan20170322林佑澂-starting future ward

BY DANIEL LIN

Necessity is the mother of invention

· FutureWard, Founder

· Arkeaology, CEO

· Panel Group, Business Development Officer

· TVBS, ABC Bakery

· Cave Books, Kaiser Kastle

· JHMI, Epidemiology

· Johns Hopkins University, Biophysics

· Sophia University, Finance

· Mixed Pears, Co-founder Tern, Director of Sales & Marketing

· Dahon, Director of Global Sales & Marketing

· DDG, Brand Strategy Consultant

· L’Oreal

· Thunderbird School of Global Management

Stages of Entrepreneurial Process

• Opportunity Analysis

• Business Plan

• Funding

• Resources required

• Scaling & harvesting

What is a Maker?

People who want to create, build, and fix things.

“Doers” not just Thinkers, they want tangible proof that their idea works.

Creative Remix Culture / Demo Culture

Who is making?

• >500 makerspaces in the US

• >135 million makers

• >150,000 attendees of Bay Area Maker Faire

• >300,000 readers of Make Magazine

• >1.7 million active Etsy sellers

• >3 million GitHub users

People have been making things for a long time.

Inventing. Tinkering. Making. It’s not new.

First Industrial Revolution: Mechanical

Second Industrial Revolution: Computing

Third Industrial Revolution: Mechanical + Computing

“The Maker movement is what happens

when the Web meets the real world.

[It’s] the third industrial revolution.”

Chris Anderson

Former Editor-in-Chief of WIRED magazine

Author of “The Long Tail: Why the Future of Business is Selling Less of More”

Author of “Makers: The New Industrial Revolution”

Founder of GeekDad

Early Example: The Homebrew Computer Club

Apple found its first customers and received development feedback via The Homebrew Computer Club (an early maker community)

Maker Culture: Three Embodiments

MAKE Magazine (2005) Maker Faire (2006) Makerspaces

Maker Culture: Modern Drivers

The new potential comes from of the combination of the physical and computer power.

Other important drivers:

Economic uncertainty = desire for self-reliance, hands on understanding and control

Distributed Manufacturing = costs of digital fabrication rapidly shrinking

Sharing/Open Culture = collaboration, online and worldwide, reference platforms

Why Now?

Internet

Collaboration

Knowledge sharing Platforms: GitHub, Instructables, Thingiverse.com

MOOCs

Crowdsourcing

Crowdfunding: Kickstarter, Indiegogo, FlyingV

Rise of the Sharing Economy: Airbnb, Uber, TaskRabbit

Access to new technologies

Digital Fabrication: additive manufacturing, CNC milling, laser cutting

Why Now?

Cost of Tools and other Equipment

New Material Availability

Open Source Platforms

Hardware: Arduino, Raspberry Pi

Design: OpenDesk

Local Manufacturing

Distributed Manufacturing

Current buzz-worthy examples

3D Printing - MakerBot, RepRap, Form Labs, Shapeways

UAV/ROV Drones - 3D Robotics, DJI, OpenROV

Personal Payments - Square

DIY Marketplaces - Etsy.com and Pinkoi.com

Green Tech - Upcycling movement, fixing existing tech and reuse

Each is an entire industry created in the past 5 years with the Maker Culture playing a large role.

Company Success Stories: Square

Summary: Square is a small credit card reader that plugs into the headphone jack on a smart phone and facilitates person-to-person credit card transactions of any amount. It was developed, prototyped, and the first production batches made at Techshop. The company’s valuation in January 2014 was $5 billion. [http://www.squareup.com]

Also see Square Helper, an accessory product for Square from another individual working with a 3D printer : http://www.squarehelper.com

Company Success Stories: MakerBot

Summary: MakerBot is a consumer-focused 3D printing company that got it’s start out of NYC Resistor, an early Hackerspace in New York (building on the open source RepRap project). In June of 2013 MakerBot was sold to industrial 3D printing company Stratasys for $403 million in stock. With their recent success they have become a poster child for media looking to cover aspects of 3D printing and the industry.

Link: http://www.makerbot.com/

Company Success Story: DJI Innovations

Summary: Founder Frank Wang was a student at HKUST when he started the company out of his interest in UAV/drone technology. Now has 900 employees and generated US$130m in 2013.

http://m.scmp.com/news/hong-kong/article/1370451/apple-pearl-river-delta-dji-innovations-taking-flight/

Company Success Story: 3D Robotics

Summary: Born out of Chris Anderson’s involvement in the Maker Movement, he left WIRED magazine to start a company out of his interest in 3D printing and UAV/drone technology. Raised $5 Million in funding in 2012. Now three offices and 70 employees.

http://venturebeat.com/2012/11/02/wired-editor-chris-anderson-leaves-magazine-world-to-run-robotics-company/

Traditional model

Maker model

What are the benefits of a Maker Community?

Increased pace of innovation

Pooling and Sharing Resources provides more people with access to emerging tech

Reducing cost of entry to starting up

Forming foundation for “Start-Up” Capital Environment

What are the benefits of a community to a Maker?

Cross-disciplinary experience fosters creative solutions

Interaction speeds iteration

Feedback maintains perspective

Shared experience creates knowledge faster

How to foster such a community?

Build an Integrated Startup Space

Coworking Space + Makerspace

= Ultimate Space for Innovators

What is a Coworking Space + Makerspace?

A Collaborative Learning Environment

Shared spaces, tools, and knowledge

More than just space and tools

Community

Culture

Content

Challenges to “Makers”

1. Access to Space

2. Access to Equipment

3. Access to Capital

Bring #1 & #2 together and you get physical, proven examples for #3 to invest in.

Bigger Model: Urban Revitalization

NewLab

Located at the Naval Ship Yards in Brooklyn, NY

Highlighted by Obama in a recent speech as an example for building a core to new development.

Why we like it:

It is big and ambitious, but that means it will have broader reach

Size, scope, and government ties help them get corporate sponsorship in the form of advanced equipment.

Massive repurposing of building in need of renewal, but maintaing historic relevance.

Space Revilatization

Seek partners with shared vision & goals

Event Space

Prototyping

Woodworking

Coworking Space

Corporate Projects

• Autodesk’s first mobile makerspace

• Ogilvy & Mather X Ikea viral marketing campaign

• https://www.youtube.com/watch?v=3qw7Gigsctk

• Design Thinking workshops for Taisun, NTU Biodesign

• Team building workshops with Yahoo, Transcend

FutureWard 2.0

• Makerspace Consulting

• Hardware + Software

• Membership management

• Space management

• Content: classes & events

• Innovation strategy & workshops

• Hardware Startup Network

• Hardware Massive

• International Partners: US, Australia, Israel, HK

• Coworking Space

• Soft-landing for international startups

• Travel & business services

• Access to resources

Clustering resources

• English speaking lawyers & accountants

• Visas

• Company registrations

• Government programs

• Grants & loans

• Human Resource

• Mentors & VCs

• System Integrators

• Manufacturers

Location

• Address:

• No. 343 Changchun Road, B1, Songshan District, Taipei City 台北市松山區長春路 343 號, B1 (Google Map Location)

• 5 min walk from Nanjing-Fuxing station

• Plenty of parking options

• Hours: Monday-Friday, 9am - 9pm

• Private offices will have 24/7 access

Reception

Social Areas

Event Space

Events

Start you future!