Mint credentials july 2012

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Mint Cred 2012

Transcript of Mint credentials july 2012

PresentingMint Marketing ServicesMint Marketing Services

Credentials Portfolio

About Mint• Mint Marketing Services is a professionally

managed, sharp focused BTL agency.

• Part of Arms Communications, a 28 yr. old &

well respected advertising agency

Our ‘Minty’ Offerings• Product Launches/ Press Launches

• Product Promotion Shows

• Road Shows

• Exhibition & Conferences

• Retail Promotions

• Dealer Meets

• OOH

• Creative Services

Our ‘Minty’ Edge• Being part of an established agency,

- experienced brand managers

- senior creative personnel

- knowledge & resources from our global

alliances

Our Mint Cocktail• Combination of some of the most

experienced creative personnel in the business……………….

• …………..and the most enthusiastic new talent in the business

A taste of our ‘minty’ success:

Minty Fresh Launches

The Launch of any product or service should reflect the

brand’s image, aspirations and target audience

PIONEER INDIA PRODUCT LAUNCHPIONEER INDIA PRODUCT LAUNCHPRESS CONFERENCE - 2012PRESS CONFERENCE - 2012

PIONEER INDIA PRODUCT LAUNCHPIONEER INDIA PRODUCT LAUNCHDEALER CONFERENCE - 2012DEALER CONFERENCE - 2012

PIONEER INDIA PRODUCT LAUNCHPIONEER INDIA PRODUCT LAUNCHPRESS CONFERENCE - 2011PRESS CONFERENCE - 2011

PIONEER INDIA PRODUCT LAUNCHPIONEER INDIA PRODUCT LAUNCHDEALER CONFERENCE - 2011DEALER CONFERENCE - 2011

DORMEUIL INDIADORMEUIL INDIAPRESS LAUNCH OF WORLD’S MOST EXPENSIVE SUIT

PIONEER INDIA LAUNCH EVENTPIONEER INDIA LAUNCH EVENTPRESS CONFERENCEPRESS CONFERENCE

PIONEER INDIA LAUNCH EVENTPIONEER INDIA LAUNCH EVENTDEALER MEETDEALER MEET

LAUNCH OF WORLD’S MOST EXPENSIVE FIBRE @ RS. 30 LACS PER SUIT LENGTH FROM

HOLLAND & SHERRYHOLLAND & SHERRY

A B GRAIN SPIRITSA B GRAIN SPIRITSPRESS LAUNCH OF MASTER MOMENT WHISKY

SADHRTA SAMINASADHRTA SAMINA LAUNCH OF PREMIUM SLEEPING SYSTEM

AT HOTEL INTERCONTINENTAL, MUMBAI

V G BUILDTECHV G BUILDTECHBHUMI PUJAN & LAUNCH OF SHREE GOPAL GAYATRI LOK II

RUDRAPUR

KUVERA PROPERTIES IRELAND KUVERA PROPERTIES IRELAND PRESS TRIP DELHI-RUDRAPUR-NAINITAL-DELHI

ECCO SHOESECCO SHOESLAUNCH OF PREMIUM DANISH SHOE BRAND

FIRST CONCEPT STORE IN INDIA

TATVAM VILLASTATVAM VILLASLAUNCH OF PREMIUM PROPERTY

FROM VIPUL GROUP

AERENS EUROPARK Shopping Mall AERENS EUROPARK Shopping Mall LAUNCH EVENT – PRESS CONFERENCE

VANQUISH VANQUISH LAUNCH OF INDIA’S MOST EXOTIC SUIT LENGTH

FROM DORMEUIL BIRLA VXL

Roadshows

A road show is an opportunity to demonstrate to the TA

‘face to face’ the benefits of your product. It is critical

to ensure this is engaging, entertaining, informative

and leaves the customer with a positive brand

experience.

LINKSYS BY CISCOLINKSYS BY CISCOGURGAON ROAD SHOW60 Days – 20 Locations

AB GRAIN SPIRITSAB GRAIN SPIRITSPUNJAB ROAD SHOW

30 Days – 30 Cities – 90 Locations

FUJITSUFUJITSUPAN INDIA - MALL SHOWS

PIXION PRODUCTION PIXION PRODUCTION PRE-RELEASE PROMOTION OF HINDI FEATURE FILM

VICTORIA NO. 203VICTORIA NO. 203

TOSHIBATOSHIBAMALL SHOWS

HCL – INTELHCL – INTELALL INDIA PC ROAD SHOWS

Trade Shows

Trade shows/ conferences are very important in the marketing calendar. You are striving for attention in a crowded environment full of

competitors. The challenge is to stand apart to attract and be engaging to retain.

SURYA ROSHNISURYA ROSHNILED ExhibitionLED Exhibition

AB SUGARSAB SUGARSIND SPIRIT 2009

AT RENAISSANCE, MUMBAI

IGLIGLIND SPIRIT 2008

GSKGSKPEDICON

GSKGSKPEDICON

RELAXO FOOTWEARRELAXO FOOTWEAR IITF

RELAXO FOOTWEARRELAXO FOOTWEAR IITF

TOSHIBATOSHIBAIT FAIR 2007

TOSHIBATOSHIBAIT FAIR 2006

Audience Contact Programs

Events designed to enhance the customers’ experience with the brand, employee motivation programs or dealer meets. Each audience is critical to the success of a brand

and has to be courted accordingly.

PIONEERPIONEERPAN INDIA DEALER

MEETS

NIKONNIKONPAN INDIA DEALER MEETS

AUDI A4AUDI A4KANPUR CLUB

ONGCONGC Petroleum Journalist MeetPetroleum Journalist Meet

MASTER MOMENTSMASTER MOMENTSBAR PROMOTION AT SCORE, CHANDIGARH

TATA-AIGTATA-AIGCRAFT & MAGIC WORKSHOP

FOR HNI CLIENT’S KIDS

TATA-AIGTATA-AIGMOVIE SCREENING FOR BUSINESS PARTNERS

HSBCHSBC FAMILY DAY

ESCORTESCORTDDEALERS MEET AT HOTEL RAJ HANS

ESCORTESCORTVVENDORS MEET AT TIVOLI GARDEN

AERENS EUROPARKAERENS EUROPARKINVESTOR MEET AT CONSTRUCTION SITE

RETAIL MANAGEMENT

LINKSYS POP & MERCHANDISING ACTIVITYLINKSYS POP & MERCHANDISING ACTIVITYPAN INDIAPAN INDIA

TOSHIBATOSHIBAPAN INDIA ACTIVITY

TOSHIBATOSHIBATRIO OFFER

CONSUMER PROMOTION PROGRAM

TOSHIBA SHOP SIGNAGESTOSHIBA SHOP SIGNAGESNorth IndiaNorth India

PIONEER SHOPPIONEER SHOP Shop BrandingShop Branding

FUJITSUFUJITSUDELHI NCR SHOP BRANDINGDELHI NCR SHOP BRANDING

LINKSYS PRODUCT DISPENSERLINKSYS PRODUCT DISPENSER Fabrication and Distribution PAN IndiaFabrication and Distribution PAN India

JAGATJIT INDUSTRY LIMITEDJAGATJIT INDUSTRY LIMITED CHANDIGARHCHANDIGARH

FITRITE RETAILS SHOP BRANDING FITRITE RETAILS SHOP BRANDING CONNAUGHT PLACE SHOP CONNAUGHT PLACE SHOP

TOSHIBATOSHIBA STORE INAUGURATION

Outdoor Branding

NIKONNIKONPAN INDIA OUTDOOR BRANDINGPAN INDIA OUTDOOR BRANDING

36ft x 20ft 20ft x 20ft

10ft x 20ft15ft x 20ft

West Bengal

Kerala

15ft x 20ft 10ft x 20ft

10ft x 20ft30ft x 30ft

Kerala

West Bengal

Hyderabad

20ft x 20ft 10ft x 10ft

Maharashtra Uttar Pradesh

10ft x 40ft

West Bengal

Uttarakhand

10ft x 20ft

10ft x 20ft

Karnataka

20ft x 15ft

Punjab20ft x 10ft

PIONEERPIONEERPAN INDIA OUTDOOR BRANDINGPAN INDIA OUTDOOR BRANDING

10ft x 20ftMumbai

40ft x 20ftPune

25ft x 12ftBangalore 15.5ft x 4.7ft Bus

shelterDelhi

AB GRAINS (MASTER MOMENTS)AB GRAINS (MASTER MOMENTS)OUTDOOR BRANDING NORTH INDIAOUTDOOR BRANDING NORTH INDIA

CREATIVE INDIA CREATIVE INDIA PAN INDIA SHOP BRANDINGPAN INDIA SHOP BRANDING

• Branding of ‘Creative Technology’ on Mumbai Branding of ‘Creative Technology’ on Mumbai Buses and Buses and Delhi Metro Delhi Metro

EROS GROUPEROS GROUPDELHI NCR OUTDOOR BRANDINGDELHI NCR OUTDOOR BRANDING

10ft x 20ft

10ft x 20ft

Faridabad

Dwarka

10ft x 30ft

Manesar

BOURN HALLBOURN HALLKERALA OUTDOOR BRANDINGKERALA OUTDOOR BRANDING

15ft x 20ft

Kerala

CREATIVE SERVICES

ICICI BANKICICI BANKDesigning and making of POP items

Flyers

Standee

Tent Cards

Posters Banners

EDM

E-Banner

Landing page

LINKSYS BY CISCOLINKSYS BY CISCODesigning and making of POP items

Poster

Flier

Brochure Front and Back

Standee 4x2ft

Bunting

Header Board

Shelf Strip

Well we really can’t stop blowin’ our horn…

RANBAXYRANBAXYAT CSI MEET, ASHOK HOTEL

CANONCANONBANKTECH EXHIBITION

AT TAJ LANDS ENDS, MUMBAI