'Making Social Media work for your business’

Justin Reid – Head of Digital and Social Media

• VisitBritain’s approach

• Main platforms

• How everyone can get involved and benefit

• By the way…..it’s free!

5 Things We’re Doing Next

10,000’s of Checked In Places on Facebook

CMS

All places, no VB editorial control

Top 50 UK Places

VB editorially chosen top 60 to launch

Growing to top 500 and upwards

Placings 100% driven by # of check ins, taken from content in CMS

VisitBritain & Social Media

Questions

Give your attraction a social lifeHelp us help you. Engage the world by participating in VisitBritain’s social media story. Here’s 4 simple ways you and your guests can get involved.

Like Facebook.com/LoveUK, get your guests to share their experiences with everyone there!

Link your attraction with VisitBritain’s website, social networks and blogs, and you become part of a global community of people who Love the UK.

Posting a blog, tweeting, uploading a video or photo? Tag everything #LoveUK and everyone, everywhere can join in by searching their favourite social network for that meme.

Share your content with VisitBritain - and the world. For videos head to YouTube.com/VisitBritain. For photos, go to Flickr.com/group/LoveUK

On Twitter? We are Twitter.com/VisitBritain. You can share and track clicks with our link shortener: create.awe.sm login: visitbritain password: 1Palace