Edwin Fung

Post on 22-Jul-2016

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Transcript of Edwin Fung

NEXT GENERATIONINFLIGHT ENTERTAINMENTHARDWARE REDESIGN

ProblemDesign a display that will pass Head Injury Critera (HIC) testing, feature new docking concept, employ unique system IP, and have an embedded seat aesthetic.

SolutionRedesign fulfills all engineering requirements, reduces hardware thickness by 30%, deducts from overall hardware weight, targets use of light and contours to create more congruent appearance, and amplifies passenger experience.

LED TUNABLE DESK LAMP ProblemTake a very unique, compact LED chip and design a foldable desk lamp that gives user control of color and intensity.

SolutionUse continuous lines to give lamp uniform consistent aesthetic when folded or expanded. Leverage capacitive touch technology that caters to target user group.

KESSIL HORTICULTURE LED ILLUMINATION

ProblemIntroduce new product in rapidly evolving market.

SolutionPackage IP in familiar and simple form factor highlighting ease of use and control. Product disrupts market providing illumination that is cool-to-touch and handheld.

SCOPELED G-SERIESBIOMEDICAL ILLUMINATION

ProblemIntroduce new product to machine vision and digital imaging systems.

SolutionDesign around IP thermal requirements and establish brand form factor. Launch new product line in traditional market.

AMERICAN AIRLINESGALAXY TABLET CASE

ProblemCreate a tablet cover for airline customers that houses theft-resistant equipment.

SolutionGenerate 3D design for soft-shell prototype and build around security protocols.

CREW PANEL GRAPHIC USER INTERFACE

ProblemNew crew panel applications requested by airline customer base.

SolutionProvide visual design, text layout, and color recommendations for new applications.Iterate with UX director on interaction for airline crew members.

PASSENGER FACINGGRAPHIC USER INTERFACE

ProblemNew passenger applications requested by airline customer base.

SolutionLead visual design of various passenger applications on next generation touchscreen hardware.

VIRTUAL PASSENGERCONTROL UNIT (VPCU)

ProblemEnable passengers to wirelessly control seat back entertainment from their personal device.

SolutionGenerate iconography and text placement that is consistent with the core product. Employ subtle textures to help users identify key surface area of remote capability.

CUSTOMER BRANDING INTEGRATION

ProblemIntegrate customer brand into embedded and wireless products.

Solution(From left to right): Lead design of application icon, oversee brand transition from customer source files to android application, and manage brand integration from customer to embedded product software.

SKETCH PROCESS ExplorationSeries of sketches for a rugged, wireless device.

BOOTH GRAPHICDESIGN PROCESS

ExplorationGenerate large format, vector based designs for 2014 APEX tradeshow.

BOOTH GRAPHICDESIGN PROCESS

ExplorationRepurpose old wooden booth for tradeshow. Designate space for product placement and showcase.