Post on 18-Feb-2017
OUR TEAMFounder & Web:CHIN-LAN
App Developer:JOHNNY
Digital Marketer:LEO & PUMP
PRODUCT INFO.
攝影師
網路店家 模特兒
YEPPO APP
LIVE DEMO
LET’S WELCOME JOHNNY
YEPPO WEBSITE LIVE DEMO
LET’S WELCOME CHINLAN
MARKET
INSIGHT
1
LANDING
PAGE
Version 1.0LANDING PAGE
Version 2.0LANDING PAGE
MARKET
INSIGHT
2
FB
ADs
Version 1.0FACEBOOK ADS
CPC:$14CTR:1.2%CPA:$230
⽂文案⼀一:介紹Yeppo的概念
投放: Mobile and PC
Version 2.0FACEBOOK ADS
⾏行動拍賣
⽂文案2A:沒認識攝影團隊
Mobile
CPC:$ 4
CTR:2.55%
PC
CPC:$ 4
CTR:3.05%
Version 2.0FACEBOOK ADS
網路拍賣
⽂文案2A:沒認識攝影團隊
Mobile
CPC:$ 3
CTR:4.90%
PC
CPC:$ 4
CTR:4.36%
Version 2.0FACEBOOK ADS
⾏行動拍賣
⽂文案2A:沒時間⾃自⼰己處理
Mobile
CPC:$ 3
CTR:3.32%
PC
CPC:$ 4
CTR:1.85%
Version 2.0FACEBOOK ADS
網路拍賣
⽂文案2A:沒時間⾃自⼰己處理
Mobile
CPC:$ 4
CTR:3.24%
PC
CPC:$ 4
CTR:2.71%
痛點:沒時間⾃自⼰己處理平台: Mobile
CPA:$164
註冊數:20⼈人
Version 3.0FACEBOOK ADS
◈⽂文案C:沒時間⾃自⼰己處理⼀一、⾏行動 (⼀一)投放:Mobile
觸及⼈人數:3,899CPC:$ 3
CTR:4.40%
FACEBOOK ADS
FACEBOOK ADS
CPC:$2CTR:4.40%
CPA:$26
註冊數:20→42⼈人
Thank You!Any questions?