HOTELS2.0PENSARONLINE

AARTEH®noMundo  A ARTEH® – Hotels and Resorts é uma Cadeia Soft

Brand de Hotéis reconhecida e procurada em todo omundo, dedicada ao Marketing, Promoção e e‐Distribuição.

TheMustHotels

  Andorra  Brazil  France  India  Italy

  Morocco  Portugal  SouthAfrica  Spain  TheNetherlands

.AnossaFilosofia.

…PassardeClienteaFãs!!!

…DaSatisfaçãoàFidelidade!!!

ARTEH®–HotelsandResorts

1ºPasso:CAPTARCLIENTES

2ºPasso:FIDELIZARCLIENTES

3ºPasso:TRACKING

5ºPasso:RANKING

4ºPasso:WEBANALYTICS

1ºPasso:CaptarClientes

Web2.0and

ARTEH®

WhybookthroughARTEH®‐HotelsandResorts?

Checkusouton:Twitter|Facebook|Delicious|

ARTEH®HotelsNews|ARTEH®HotelsGourmet|ARTEH®HotelsSPAs

2ºPasso:ProgramadeFidelização

WhybookthroughARTEH®?

  YoucanbookbyPhone,byeMail,OnlineorUpon‐RequestattheBestAvailableRate(BAR)!

  AreyoualreadyanARTEH®PreferredPrivilegeMember?ARewardsandBenefitsCardwithwhichyoucanEarnPointstoexchangeforexquisiteARTEH®GiftsandwonderfulExperiences.

AskforYours!

 CRMActions

 BirthdayeMail

 HotelStayFeedbackeMail

3ºPasso:Tracking

3ºPasso:Tracking  OQUEASNOSSASFERRAMENTASDETRACKINGNOS

PERMITEMFAZER?

  LocalizarpossíveisdomíniosatravésdeKeywords

  AcompanharoRankingdosConcorrentes;

  Seguem,Testam eMonotorizam os nossos anúncios, bemcomoosdosConcorrentes;

  SeguemcadamovimentodosvisitantesnoWebsite;

  AnalisamoRankingdasKeywords do nossoWebsite, bemcomo dos nossos Concorrentes, usando os resultados dosSearchEngines:Google,Yahoo,MSN.

4ºPasso:webAnalytics

VilaJoya

“VilaJoya”+ARTEH

“MemmoBaleeira”

“MemmoBaleeira”+ARTEH

HotéisdeCharme+Algarve

CharmingHotels

BoutiqueHotels,Portugal

5ºPasso:Ranking

RankingMundial

Análisescomparativas“TopTenWebsites”

Nota:EstainformaçãofoirecolhidaDomingo,22.Março.2009,

entreas08:00eas11:00,epodevariaraqualquer

momento,poiséinformaçãodinâmica,estando,porisso,

sempreemactualização.

(Ovalornacolunarefere‐seàposiçãonoranking):

RankingMundial

Sortby“Ranking.com”:

Website Ranking.com

ARTEH® – Hotels and Resorts 435 Leading Hotels of The World 16.389 Relais & Chateaux 23.405 Great Hotels of The World 28.827 Design Hotels 29.073 World Hotels 34.311 Atmosphere Hotels 36.682 Small Luxury Hotels of The World 36.858 Châteaux et Hôtels Collection 43.444 Époque Hotels 49.598 Preferred Hotels and Resorts 67.835

Sortby“Netcraft”:

Website Netcraft Ranking

ARTEH® – Hotels and Resorts 3.756 Leading Hotels of The World 71.378 Relais & Chateaux 98.582 Small Luxury Hotels of The World 196.170 Design Hotels 204.843 Châteaux et Hôtels Collection 211.308 Great Hotels of The World 265.508 World Hotels 392.071 Époque Hotels 398.692 Atmosphere Hotels 769.513 Preferred Hotels and Resorts 791.715

RankingMundial

Sortby“Alexa”:

Website Alexa Ranking

Leading Hotels of The World 53.131 Époque Hotels 59.110 Relais & Chateaux 63.324 Design Hotels 90.222 Great Hotels of The World 92.197 Small Luxury Hotels of The World 101.888 ARTEH® – Hotels and Resorts 117.309 Châteaux et Hôtels Collection 236.305 World Hotels 293.228 Preferred Hotels and Resorts 361.145 Atmosphere Hotels 1.291.222

Nota:DegranderelevânciaparaomercadodosEstadosUnidos,ondeestecritérioestámuitovulgarizado.

RankingMundial

Sortby“GoogleIndexedPages”:

Website Google Indexed Pages

ARTEH® – Hotels and Resorts 61.300 Relais & Chateaux 56.500 World Hotels 48.200 Châteaux et Hôtels Collection 14.600 Époque Hotels 13.700 Great Hotels of The World 12.900 Small Luxury Hotels of The World 11.600 Leading Hotels of The World 10.200 Design Hotels 3.420 Preferred Hotels and Resorts 635 Atmosphere Hotels 526

RankingMundial

TrustGauge é a forma mais rápida e mais fácil dedeterminarseoWebsitequeestamosavisitaréfiável.TrustGauge ajuda a determinar a fiabilidade de qualquerWebsiteondenavegue,aparecendoainformaçãonumajanelano browser, independentemente do sítio onde navegue naWeb.

RankingMundialbyTrustGauge

Sortby“TrustGauge”:

Website TrustGauge

ARTEH® – Hotels and Resorts 10

Leading Hotels of The World 3

Small Luxury Hotels of The World 3

Relais & Chateaux 2

Great Hotels of The World 2

Design Hotels 2

World Hotels 2

Atmosphere Hotels 2

Châteaux et Hôtels Collection 2

Époque Hotels 2

Preferred Hotels and Resorts 2

Scale TrustGauge: 1 to 10

RankingMundial

OBRIGADAPELAATENÇÃO!

CONTACTOS:SOFIAALMEIDA

SALMEIDA@ARTEH.PT

www.arteh‐hotels.com

JoinUs!BeanARTEHFan!